Kirjahaku

The history and controversial roots of the social design movement, explored through the life and work of its leading pioneer, Victor Papanek.In Victor Papanek- Designer for the Real World, Alison Clarke explores the social design movement through the life of its leading pioneer, the Austrian American designer, theorist, and activist Victor Papanek. Papanek's 1971 best seller, Design for the Real World- Human Ecology and Social Change has been translated into 22 languages and never fallen out of print. Its politics of social design, anti-corporatism, and environmental sustainability have found renewed pertinence in the twenty-first century and dominate the agendas of design schools today. Drawing extensively on previously unexplored archival sources, Clarke uncovers and contextualizes the movement's controversial origins and contradictions.

Tracing the fortunes of Earl Tupper's polyethylene containers from early design to global distribution.

Alison J. Clarke shows how the "party plan" direct sales system, by creating a corporate culture based on women's domestic lives, played a greater role than patented seals and streamlined design in the success of Tupperware. Drawing from newly available records and interviews, Clarke describes how Tupperware Home Parties, Inc., reinforced a conservative ideal while undercutting that ideal by offering women economic independence through a flexible, home-based form of employment. Tracing the fortunes of Earl Tupper's polyethylene containers from early design to global distribution, the author explains how Tupperware tapped into potent commercial and social forces, becoming a prevailing symbol of late twentieth-century consumer culture.