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The No Compromise Black Skin Care Guide

The No Compromise Black Skin Care Guide

C R Cooper

Charmaine Cooper
2022
pokkari
Have you avoided treating black skin, or having your own skin treated due to a lack of skincare confidence for black skin? Would you like to overcome your apprehension to using skincare products? Are you wanting and ready to see real change in skin health equity? Like you, I've been misguided when it came to my skin. Prior to entering the industry, I shunned the use of any professional skincare simply due to the well-meaning, but harmful traditions passed on to me by my family. When I went to the drug stores or beauty counters, I was always let down by the inappropriate products that were recommended for my skin type and skin colour. It is stories such as my own and many others why I entered the industry to effectively bring truth and awareness for change. If you've struggled getting the right care or with caring for black skin, you're not alone. According to the Journal of Investigative Dermatology, only 4 percent of practicing dermatologists identify as Hispanic, and only 3 percent identify as Black or African descent. Alarming. This lack of understanding for darker skin proliferates beyond the skin health industry but also involves the medical field. According to Janice A. Sabin, PhD, "40% of first- and second-year medical students in the US still endorsed the belief that 'black people's skin is thicker than white people's', a relic belief from the early 19th century."This work is one small but significant step towards rectifying that malady.In this book you will discover: - Surprising truths about black/darker skin.- The #1 common misconception and myth surrounding darker skin, plus many more.- The illustrious history of the Beauty industry and darker skin.- What top tier skin pros from around the world today, had to say about treating black clients.- How to level up your know-how on skincare ingredients and skincare routines.- Effective treatments for darker skin.- The Ten Commandments for black Skin.As a skin professional or as a novice, this book will further support you understanding of darker skin, even if you haven't had much success in the past
The No Compromise Black Skin Care Guide - Pro Edition
The No Compromise Black Skin Care Guide: Pro EditionAre you ready to become the go-to Skin Professional clients with darker skin trust implicitly? Look no further than the "Pro Edition" of The Black Skin Care Guide-a groundbreaking resource that transforms your expertise and builds unshakable confidence in treating a diverse clientele.Key Takeaways: Boost Client ConfidenceDiscover the #1 most powerful method to elevate your client's confidence in your expertise, creating a bond of trust that transcends appearances.Authentic CommunicationUncover why using "tip-toe" cookie-cutter language around clients with darker skin is not just ineffective but may hinder your professional growth.Navigating Laser TreatmentsExplore the real and "un-real" risks of using lasers on darker skin, gaining insights that set you apart in the industry.Revolutionizing Photo-type MeasurementsUnderstand why the traditional Photo-type Measurement Scale has failed and how to adapt your approach for a more accurate assessment.Misdiagnosed Skin ConditionsIdentify the most common skin conditions found in darker skin and learn why they are frequently misdiagnosed, equipping you with the knowledge to provide effective solutions.Age-Old Treatments for Modern ConcernsUncover an under-used, age-old treatment that has been overlooked but proves highly effective in supporting darker skin concerns.Navigating Skin BleachingGain insights into the riveting truth behind why some clients bleach their skin and learn the do's and don'ts for a Skin Pro when addressing this sensitive issue.Transform Your Practice: Grow in confidence and establish yourself as a true authority for a diversified and inclusive clientele. Elevate your expertise with this indispensable guide.
The No Compromise Black Skin Care Guide

The No Compromise Black Skin Care Guide

C R Cooper

Charmaine Cooper
2022
pokkari
Is the Skin health arena really a gender & age neutral space or are the scales still unbalanced? As a male or teen, have you or someone you know ever felt "othered" when it comes to getting the real support needed for skin health? As a Skin Professional, have you felt uneasy or limited with how clients view your ability to care for them indifferent of your own gender, or the gender & age of your clients? If so, you're not alone, keep reading.Recent studies confirm that addressing inequities in the Skin Health arena is a $2.6 Billion opportunity to amend. Among the top three skin health inequities are race, gender and age. Is skin really skin, or are males, teenagers and melanin-rich skin still the most underrepresented skin in skin health practices?The reality is, cultural attitudes towards caring for skin is shifting. Are we?In this user-friendly book and resource you will discover: - The realities our cultures celebrate and perceptions that still need to change concerning the male Skin Professional.- How to pivot the treatment space for a more gender & age neutral environment.- The historic mark that both black businessmen and businesswomen made for the industry today.- Top male and teen skin concerns in black skin and what to do.- If men and teens really care about skin health and how to communicate with Cultural Intelligence.- Common mistakes in male and teen skincare and a return to the basics.- Who teens really listen to for their skincare advice & what parents can do.- A Bonus "Teen Skin Guide" for their best skin yet - And much more...In this third volume to The No Compromise Black Skin Care Guide series, gain a clearer picture of the changing realities that will empower a greater sense of belonging and confidence for some of the most under-cared for skin in the industry; males, teens and melanin-rich skin.