Kirjahaku

The mass media has long been an important research and theoretical focus of the communication discipline. New media scholars conduct media research from a variety of scholarly traditions, including social science, humanistic/interpretive approaches, critical/ cultural studies, and rhetorical studies. The growth of the Internet, social media, mobile applications, media convergence, and a variety of other technological advances have significantly transformed the media landscape. Casing Mediated Communication presents 26 case studies that explore the multi-faceted nature of new media and mediated communication as applied to current communication contexts, such as interpersonal relationships, online dating, online organizational communication, online social support, strategic communication, and global new media communication and international/intercultural issues.

Human beings are both agents and targets of persuasion. They both employ, and are inundated with, verbal, visual, and auditory persuasion attempts all of the time. Corey J. Liberman’s comprehensive collection Casing Persuasive Communication exposes the reader to persuasive communication through different lenses and highlights the link between theory and practice. By immersing the reader into this collection of case studies applicable to everyday life, he/she will better understand the role of dialogic exchanges in the process of persuasion and will be able to differentiate effective from ineffective strategies. Featuring case studies from notable scholars in their respective fields and disciplines, Casing Persuasive Communication illustrates the five major claims of persuasion: persuasion is strategic, effects-driven, evidence based, both attitudinally framed and behaviorally-framed, and social. Casing Persuasive Communication demonstrates how important and powerful a tool persuasion becomes in the interpersonal, small group, organizational, health, nonverbal, mediated, and political communication arenas.

Crisis and risk communication are equally important to the structure of society. Without understanding how to effectively respond to, and potentially avoid, crisis and risk, individuals could find themselves in a state of everlasting collapse.Casing Crisis and Risk Communication explores specific events that arose and describes how effective communication was responsible for sensemaking. The publication helps the reader develop a deeper understanding of, appreciation for, interest in, and dedication to, crisis and risk communication.Casing Crisis and Risk Communication, by Corey J. Liberman, Dariela Rodriguez, and Theodore A. Avtgis:Bridges the theoretical with the practical by using a series of case studies that deal with crisis and communication. Cases include Apple's ""Bendgate"" crisis, the Blue Bell Listeria crisis, the case of Paula Deen, Carnival's response to the Costa Concordia crisis, and much more.Presents an abundance of theories, models, and data on crisis and risk communication.Describes effective communication strategies when dealing with crisis or risk. Strategies include providing information to affected, or potentially affected, individuals regarding appropriate actions, providing answers to questions regarding possible risk outcomes, and providing messages in easily-decodable forms.

New Publication Now Available!Casing Communication Theory exposes readers to some of the most cited, most prolific, most important theories within the dynamic field of communication. The edited collection features 24 case studies that analyze communication theories in different contexts. Casing Communication Theory, edited by Corey J. Liberman, Andrew S. Rancer, and Theodore A. Avtgis:embeds a theory within each case that empowers the reader to see the mutual relationship between the two: how the theory comes to explain the case study and how the case study, in turn, comes to shape the theory,presents and analyzes classic and emerging communication theories such as identity, self-efficacy, humor communication, social penetration, and more.includes readings from 35 experts in the communication field. These experts specialize in various aspects of communication and feature a myriad of different perspectives.emphasizes that all theories can be questioned, are testable, are parsimonious, and useful.

Risks are all around us. From catastrophic weather events to gun violence, from infrastructure failings to financial devastation…we live with the threat of risk every day. How do we get those who are at risk, or who have already been impacted by crisis, to do what they need to do to minimize the risk?We need to get information to the right audience, get them to take the risk seriously, and get them to act in a manner that makes sense. There is a distinction between crisis communication and risk communication, and that is an important point that is discussed throughout the text.Risk and Crisis Communication explores the different types of crisis and risk communication, the manner in which it affects different audiences, various ways of understanding these communicator efforts, and best practices in communicating in a manner that minimizes harm.