Kirjahaku

The Eisenhower Administration developed and implemented policies in Southeast Asia that contributed directly to the massive American military involvement in Vietnam in the decade after Dwight Eisenhower left office. Working with the most recently declassified government records on U.S. policy in Vietnam in the 1950s, David L. Anderson asserts that the Eisenhower Administration was less successful in Vietnam than the revisionists suggests.Trapped By Success is the first systematic study of the entire eight years of the Eisenhower Administration's efforts to build a nation in South Vietnam in order to protect U.S. global interests. Proclaiming success, where, in fact, failure abounded, the Eisenhower Administration trapped itself and its successors into a commitment to the survival of its own frail creation in Indochina. The book is a chronicle of clandestine plots, bureaucratic fights, cultural and strategic mistakes, and missed opportunities. Anderson examines the politicla environments in Saigon and Washington that contributed to the deepening of American involvement. Contrary to other studies that highlight Eisenhower's restraint in preventing French collapse in Indochina in 1954,Trapped By Success shows how the administration publicly applauded South Veitnam's survival and growing stability, while it was actually producing an almost totally dependent regime that would ultimately consume billions of American dollars and thousands of American lives.

Combining biography with foreign-policy analysis, David L. Anderson provides a fresh interpretation of Sino-American relations in the nineteenth century. The book focuses on the eight Americans who occupied the chief U.S. diplomatic post in China from 1861 to 1898 and personally shaped American policy toward China in the forty years before Secretary of State John Hay's Open Door Notes. Their policies, as Anderson explains, were as varied as the eight individuals, and yet at the same time were characteristically American—expressing both idealistic altruism and imperialistic self-interest. Ultimately, John Hay merged the altruism and the self-interest in the Open Door Notes of 1899 and 1900, which influenced much of America's twentieth-century conduct in Asia. Anderson reemphasizes Hay's role in bridging the differences that have plagued U.S. policy in China.

The Vietnam War endured for thirty years, cost billions of dollars, and resulted in thousands of Vietnamese, French, and American deaths. Massive American military intervention in Vietnam embroiled America in protests, placed enormous strains on the western alliance, and altered U.S. relations with the Soviet Union and China. David L. Anderson's concise overview critiques U.S. errors in magnifying the strategic importance of South-east Asia in the Cold War and in underestimating the strength of the Vietnamese communist movement.

The Vietnam War endured for thirty years, cost billions of dollars, and resulted in thousands of Vietnamese, French, and American deaths. Massive American military intervention in Vietnam embroiled America in protests, placed enormous strains on the western alliance, and altered U.S. relations with the Soviet Union and China. David L. Anderson's concise overview critiques U.S. errors in magnifying the strategic importance of South-east Asia in the Cold War and in underestimating the strength of the Vietnamese communist movement.

Oregon offers a wealth of historic, cultural, and natural wonders, and this book leads hikers to some of its most spectacular destinations. Hike distances range from 1 to 18 miles, encouraging casual and extreme adventurers to sample the best trails the state has to offer. The book highlights nearby activities and attractions that will interest travelers and natives alike who enjoy discovering more about the areas. The author divides the book into four regions: Coast and Coast Range, Columbia River, Cascades, and High Desert. Each hike includes a topographical map, detailed description of the location, terrain length, and elevation. In addition to practical information, this guide also gives the reader a feel for each hike by providing insights into the natural history, geology, wildlife, and plant life unique to each trail.

When he took office in 1969, the term that Richard Nixon embraced to describe his plan for ending the American war in Vietnam was “Vietnamization,” the process of withdrawing US troops and turning over responsibility for the war to the South Vietnamese government. The concept had far reaching implications, both for understanding Nixon’s actions and for shaping U.S. military thinking years after Washington’s failure to ensure the survival of its client state in South Vietnam. In this book, Vietnam War expert David L. Anderson explores the political and strategic implications and assesses its continuing, significant impact on American post-Vietnam foreign policy.

A new and provocative analysis of "The Snows of Kilimanjaro" Hemingway's short story, "The Snows of Kilimanjaro," has secured a place among the greatest works in that genre—the story is widely considered Hemingway's greatest. To explore the richness of this work, David L. Anderson returns to a somewhat unusual approach, that of archetypal criticism, which allows us to examine the story in more universal, rather than strictly historical, ways. Anderson emphasizes the story's theme of hospitality, which dramatizes topics of community and human interdependency, and notes that this illuminates a fundamental human impulse to shelter or aid those in need. Borrowing from Jack London, Anderson relates this to the archetype of the "man on trail": one who is being pursued, ultimately by death, and is in need of hospitality, a friend. The motif is older than London, as Anderson notes, guiding us to Jung, Campbell, and a whole body of archetypal criticism—from ancient literature to Bob Dylan. Anderson explores the man-on-trail archetype extensively in the Italicized Memory sections of the story, in the drama of Harry's last day, and in the unforgettable ending section as Harry takes his flight to Kilimanjaro. Noteworthy is this sustained attention to the Italicized Memory sections, all the stories that Harry might have written but had not. Analysis of Harry's memories—that is, analysis without due attention to the recurrent elements of plot, character, and setting and of how those memories interact with each other and interact with the overall narrative framework—can no longer purport to be complete, definitive, or even useful without considering Anderson's astute analysis.

Marketing with Web 2.0: Social Networking and Viral Marketing introduces social media marketing to advanced college and first year MBA students. The primary focus is to supplement and enhance the current marketing and technology curricula by applying standard marketing theory to the new online space. The text is positioned to build upon students’ familiarity with basic marketing approaches and their first-hand experience with social networking and viral marketing websites. By following the chapter outlines of standard texts in marketing, the book reinforces the instructor’s commitment to these topic areas as reputable channels. The examples build upon student experiences by integrating student interest into the academic marketing framework. This text is directed toward individuals who want to incorporate new technologies into their marketing portfolio or are looking for new methods to reach the next generation audience. This material can also be applied in management courses exploring the impact of behavioral change and MIS courses focused upon implementing social networking technologies.

Entrepreneurship and Technology outlines the process of starting a business by applying the advantages of the WEB 2.0 environment. Using up-to-date case studies and examples, this book advocates a clear-eyed, directive approach to starting and running a business. In doing so, it incorporates social networking and viral marketing approaches.This text focuses on illustrating the ways technology can enhance and improve the entrepreneurial process. This includes a discussion of the impact technology can have upon entrepreneurship, the qualities of an entrepreneur, and the best way to assess the business idea. Each of the book’s ten chapters illuminates a specific aspect of the entrepreneurial process. The final chapter projects the impact of technology upon entrepreneurship in the future. Using this text as a guide, readers are given the tools to develop a complete and succinct technology-focused entrepreneurial business plan. The book can serve as the primary textbook in either Introductory Entrepreneurial Studies or New Technology Implementation courses. It can serve as a supplemental text to a traditional Management course by adding an entrepreneurial framework.