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6 kirjaa tekijältä Erika Engstrom

Effects of Sex and Appearance on Ratings of Source Credibility

Effects of Sex and Appearance on Ratings of Source Credibility

Erika Engstrom

Dissertation Discovery Company
2019
pokkari
Abstract: This study focused on the effects that a person's sex and appearance have on ratings of his or her credibility. Specifically, it is an examination of differences in ratings of expertise, character, and dynamism of male and female sources who appeared as experts in simulated television interviews, and whether variations in clothing affect perceptions of credibility of males and females differently. A stimulus videotape was created in which male and female actors posing as college professors appeared in three modes of dress: conservative, causal, and neutral. Subjects drawn from a sample of college students and from a civic organization comprised mostly of adults over age 35 viewed the interviews and rated the sources according to characteristics which measured source expertise, character, and dynamism. Contrary to expectations, no significant differences were found between expertise and character ratings of male and female sources. However, male sources were rated as more dynamic. Credibility ratings of female sources were expected to be significantly lower when they were dressed casually than when dressed conservatively. No significant difference in ratings betwee the two dress conditions for females were found. It was also predicted that subjects Dissertation Discovery Company and the University of Florida are dedicated to making scholarly works more discoverable and accessible throughout the world. This dissertation, "Effects of Sex and Appearance on Ratings of Source Credibility" by Erika Engstrom, was obtained from the University of Florida and is being sold with permission from the author. A free digital copy of this work may also be found in the university's institutional repository, the IR@UF. The content of this dissertation has not been altered in any way. We have altered the formatting in order to facilitate the ease of printing and reading of the dissertation.
Effects of Sex and Appearance on Ratings of Source Credibility

Effects of Sex and Appearance on Ratings of Source Credibility

Erika Engstrom

Dissertation Discovery Company
2019
sidottu
Abstract: This study focused on the effects that a person's sex and appearance have on ratings of his or her credibility. Specifically, it is an examination of differences in ratings of expertise, character, and dynamism of male and female sources who appeared as experts in simulated television interviews, and whether variations in clothing affect perceptions of credibility of males and females differently. A stimulus videotape was created in which male and female actors posing as college professors appeared in three modes of dress: conservative, causal, and neutral. Subjects drawn from a sample of college students and from a civic organization comprised mostly of adults over age 35 viewed the interviews and rated the sources according to characteristics which measured source expertise, character, and dynamism. Contrary to expectations, no significant differences were found between expertise and character ratings of male and female sources. However, male sources were rated as more dynamic. Credibility ratings of female sources were expected to be significantly lower when they were dressed casually than when dressed conservatively. No significant difference in ratings betwee the two dress conditions for females were found. It was also predicted that subjects Dissertation Discovery Company and the University of Florida are dedicated to making scholarly works more discoverable and accessible throughout the world. This dissertation, "Effects of Sex and Appearance on Ratings of Source Credibility" by Erika Engstrom, was obtained from the University of Florida and is being sold with permission from the author. A free digital copy of this work may also be found in the university's institutional repository, the IR@UF. The content of this dissertation has not been altered in any way. We have altered the formatting in order to facilitate the ease of printing and reading of the dissertation.
The Bride Factory

The Bride Factory

Erika Engstrom

Peter Lang Publishing Inc
2011
nidottu
In response to the growing scope and popularity of wedding-related offerings and the media attention given to celebrity and royal weddings, The Bride Factory critically examines various bridal media outlets, artifacts, and the messages they convey about women today. The book departs from conventional wisdom and other treatments of the bridal industry as a scholarly topic by revealing how media portray women in modern American society, and how these portrayals reflect feminism and femininity and illustrate the hegemony created by these media. The book discusses the portrayal of women as brides in media coverage throughout history; the various forms of wedding media, including print, television, and the Internet; how bridal media forward ideals of feminine beauty; how reality wedding programs depict brides – and the new «bridezilla» – as agents of control over their perfect day; the role of men in wedding planning; and the extent to which the white wedding ideal is embraced or resisted, with special attention given to alternative wedding media. Cohesive and multidisciplinary in its approach, The Bride Factory is the first major publication to shed critical light on bridal media and their feminist implications.
The Bride Factory

The Bride Factory

Erika Engstrom

Peter Lang Publishing Inc
2011
sidottu
In response to the growing scope and popularity of wedding-related offerings and the media attention given to celebrity and royal weddings, The Bride Factory critically examines various bridal media outlets, artifacts, and the messages they convey about women today. The book departs from conventional wisdom and other treatments of the bridal industry as a scholarly topic by revealing how media portray women in modern American society, and how these portrayals reflect feminism and femininity and illustrate the hegemony created by these media. The book discusses the portrayal of women as brides in media coverage throughout history; the various forms of wedding media, including print, television, and the Internet; how bridal media forward ideals of feminine beauty; how reality wedding programs depict brides – and the new «bridezilla» – as agents of control over their perfect day; the role of men in wedding planning; and the extent to which the white wedding ideal is embraced or resisted, with special attention given to alternative wedding media. Cohesive and multidisciplinary in its approach, The Bride Factory is the first major publication to shed critical light on bridal media and their feminist implications.
Feminism, Gender, and Politics in NBC’s «Parks and Recreation»
Widely hailed as one of the best feminist-oriented series on television, NBC’s Parks and Recreation (2009–2015) presents a multifaceted text for examining the incorporation of feminist ideology into its storylines. This book analyzes the various ways the series presented feminism as a positive force, such as the satirical portrayal of patriarchy; alternative depictions of masculinity; the feminist ideology and political career of main character Leslie Knope; the inclusion of actual political figures; and depictions of love and romance as related to feminist thinking. A much-needed treatment that adds to the literature on feminism in media and popular culture, this book serves as an ideal resource for instructors and scholars of gender and mass media, women’s studies, and media criticism by investigating Parks and Recreation’s place in the continuum of other feminist-leaning television programs.
Feminism, Gender, and Politics in NBC’s «Parks and Recreation»
Widely hailed as one of the best feminist-oriented series on television, NBC’s Parks and Recreation (2009–2015) presents a multifaceted text for examining the incorporation of feminist ideology into its storylines. This book analyzes the various ways the series presented feminism as a positive force, such as the satirical portrayal of patriarchy; alternative depictions of masculinity; the feminist ideology and political career of main character Leslie Knope; the inclusion of actual political figures; and depictions of love and romance as related to feminist thinking. A much-needed treatment that adds to the literature on feminism in media and popular culture, this book serves as an ideal resource for instructors and scholars of gender and mass media, women’s studies, and media criticism by investigating Parks and Recreation’s place in the continuum of other feminist-leaning television programs.