Kirjahaku

This book is a comprehensive guide to buying and developing multimedia in the most cost-effective manner. Focusing on the human factors in producing multimedia, rather than just the software, Buying and Selling Multimedia Services is aimed at both buyers and sellers of multimedia services and draws on real-world anecdotes¦war stories¦from project diaries and first-hand experience, to provide examples of the key ideas delineated within the book. These are true stories culled from 25 years of working on both sides of the desk as a purchaser of creative services for a Fortune 500 company and as a producer and seller for one of the largest multimedia production shops in the country. This book helps the multimedia producer and buyer to recognize flaws in past performances and to anticipate situations in future projects in order to save money and eliminate boardroom confrontations. Accusations, altercations, and recriminations can be avoided and the bottom line enhanced with the production of an effective product targeted to a receptive audience. Souter examines the skills necessary to both the producer and the purchaser of multimedia, allowing each to see the others' problems and viewpoints. Viewing the multimedia project from both sides, as both buyer and seller, Souter highlights the issues which will allow for effective communication between parties, resulting in a better product and a more creative relationship among all involved. In the second part of the book, Souter provides a comprehensive guide to all the digital formats available, to help the buyer and the developer select the most appropriate for a given project.

The story of NASCAR's preeminent family and the multibillion dollar sport they helped create.From mid-century dirt tracks to today’s super speedways, The Earnhardts: A Biography tells the remarkable story of a racing family—Dale, his father Ralph, and son Dale Jr.—whose careers span the full history of NASCAR and whose accomplishments define this unique American motorsport.Drawing on extensive research, including interviews with friends, family, and sports writers covering the NASCAR scene, Gerry Souter follows the Earnhardts’ story from Ralph’s short track racing in cars he built himself to Dale’s record-setting career and shocking death to Dale Jr.’s emergence as one of the sport's most popular figures today. Through the lives of the Earnhardts, and their unmatched legacy of hard work and victory, readers see American stock car racing evolve from its rural Southern roots into a nationwide phenomenon.A chronology putting high points in the Earnhardts’ careers in the context of pivotal moments in the rise of NASCAR and American motorsportsA rich bibliography of resources for further reading including books, journalism, archives, and websites

This book is a comprehensive guide to buying and developing multimedia in the most cost-effective manner. Focusing on the human factors in producing multimedia, rather than just the software, Buying and Selling Multimedia Services is aimed at both buyers and sellers of multimedia services and draws on real-world anecdotes war stories from project diaries and first-hand experience, to provide examples of the key ideas delineated within the book. These are true stories culled from 25 years of working on both sides of the desk as a purchaser of creative services for a Fortune 500 company and as a producer and seller for one of the largest multimedia production shops in the country. This book helps the multimedia producer and buyer to recognize flaws in past performances and to anticipate situations in future projects in order to save money and eliminate boardroom confrontations. Accusations, altercations, and recriminations can be avoided and the bottom line enhanced with the production of an effective product targeted to a receptive audience. Souter examines the skills necessary to both the producer and the purchaser of multimedia, allowing each to see the others' problems and viewpoints. Viewing the multimedia project from both sides, as both buyer and seller, Souter highlights the issues which will allow for effective communication between parties, resulting in a better product and a more creative relationship among all involved. In the second part of the book, Souter provides a comprehensive guide to all the digital formats available, to help the buyer and the developer select the most appropriate for a given project.

Gun ownership has long been a hot-button topic in the United States, and the National Rifle Association has the reputation of being an organization of primarily politically conservative members. American Shooter provides a unique look at gun ownership, handgun bans, shooting sports, and the controversy over how to interpret the Second Amendment from the point of view of a liberal gun owner and enthusiast. Gerry Souter examines the history of firearms in the United States, from the settlers who carried matchlock muskets ashore at Jamestown to the citizens who purchase guns in record numbers today. Recent Supreme Court decisions that uphold the right to bear arms have galvanized citizens on both sides of the debate, making the gun issue hotter than ever. To provide a personal view, Souter weaves in tales of his own experiences with guns, including sport shooting as a young man, hunting and bonding with his father, and facing the smoking end of a muzzle as an international photojournalist. American Shooter is both a history and a personal journey that traces the path of American gun ownership culture from the Revolution to today. It recounts how the country has lived with guns from the flintlock hung over the fireplace to the concealed-carry, laser-sighted Glock semiautomatic pistol tucked away in the hidden pocket of a mom's purse.