Kirjahaku

Using examples ranging from Ikea to the slums of Mumbai, leading economic expert Hamish McRae studies which businesses, organisations and initiatives have what it takes to succeed, and what it is that distinguishes them in an increasingly competitive global marketplace. Calling on years of experience as an award-winning financial journalist and international public speaker, the author brings a fresh perspective to the question of success, differentiating the few 'big ideas' that have transformed the marketplace from passing trends and over-hyped blind alleys. Through an extraordinary range of case studies and an authoritative grasp of his material, the author demonstrates that although there is no surefire recipe for success, there are several key ingredients – such as sense of mission and market sensitivity – which ambitious readers can apply to their own business practices. This is a book of very real successes rather than overblown ideologies: each case study is based around an on-site visit by an author and interviews with the people in charge. Bearing in mind the role of fashion, scale and other less predictable factors, ‘What Works’ ultimately offers the general reader the chance to learn from some of the grandest economic successes and unexpected failures in the world today, through a series of imaginative, unusual and insightful examples.

In The World in 2020, acclaimed commentator and best-selling author Hamish McRae paints a vivid competitive landscape in which culture and values will be the new sources of advantage for the industrialized nations. In the year 2020, all having embraced market capitalism, the North American, European and East Asian countries will be engaged in fierce economic competition. With each nation increasingly able to imitate the others, innovations will cross borders within more days and weeks, removing technological prowess as a source of sustained advantage. McRae sees the "old motors for growth"--land, capital and natural resources--being replaced by more qualitative assets--quality, organization, motivation and self-discipline of the people. Everywhere, governments will take a less active role in the social and economic life of the nation. In such a world, the best predictor of success will be how a nation strikes a proper balance between creativity and intellect on the one hand, and social responsibility on the other. Thus the leading world economic powers of the next generation are just as likely to include China and Australia as the United States and Japan.

'A dazzling history of the future – Hamish McRae has given us a tour de force' - Tim Harford_______________A bold and illuminating vision of the future, from one of Europe’s foremost speakers on global trends in economics, business and societyWhat will the world look like in 2050? How will complex forces of change – demography, the environment, finance, technology and ideas about governance – affect our global society? And how, with so many unknowns, should we think about the future?One of Europe’s foremost voices on global trends in economics, business and society, Hamish McRae takes us on an exhilarating journey through the next thirty years. Drawing on decades of research, and combining economic judgement with historical perspective, Hamish weighs up the opportunities and dangers we face, analysing the economic tectonic plates of the past and present in order to help us chart a map of the future.A bold and vital vision of our planet, The World in 2050 is an essential projection for anyone worried about what the future holds. For if we understand how our world is changing, we will be in a better position to secure our future in the decades to come.