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9 kirjaa tekijältä Jonathan Goodman

The Daily Telegraph Murder File

The Daily Telegraph Murder File

Jonathan Goodman

Arrow Books Ltd
2013
nidottu
Collected together in The Daily Telegraph Murder File are nerve-jangling accounts from a century of murder. Taken intact from the Telegraph's superlative domestic crime pages, they range from the lurid, through the chilling, to the touching and sometimes tragic.Linking these fascinating contemporary extracts is commentary by crime expert Jonathan Goodman. He looks at the background to the murders and the evolving ways of reporting them, and introduces some of the influential figures, from judges to executioners, responsible for their trial and sometimes capital punishment.
The Wealthy Fit Pro's Guide to Starting Your Career: Powerful Secrets and Strategies Every New Trainer Needs
Welcome to The Wealthy Fit Pro Guides, the indispensable new resources for personal trainers ready to take their careers to a new level. One by one, each guide will help you achieve more freedom, better pay, fulfilling days, and growing recognition from fellow fitness pros. Book one, Starting Your Career, is the perfect launching pad for this series - and your success. With Jonathan Goodman's trademark straight-talk about navigating the fitness industry, you'll find everything you need to become the best trainer you can be after getting your personal trainer certification. Here you'll learn how to... -Land the perfect job for you (pg. 17) -Attract more clients (pg. 95) -Keep more clients (pg. 55) -Get even more clients through a foolproof referral system (pg. 115) -Learn the no-fail secret to motivating clients (pg. 61)-Set yourself apart with programs your clients will brag about (pg. 71) -Master marketing skills that open up new income opportunities (pg. 152) -Become the best trainer you can be (pg. 46)-And more If you're just beginning your journey in the fitness industry (or know someone who is), you won't find a more authoritative or comprehensive resource. Don't delay. Scroll up and buy your copy today
The Obvious Choice

The Obvious Choice

Jonathan Goodman

HarperCollins Focus
2025
sidottu
"A much-needed guide to winning in business as a human in an all-too online world." – EntrepreneurTrying to win the internet is a gloriously inefficient way to build a business. No matter your goals, The Obvious Choice offers 15 essential lessons on profit and success that are timeless because they prioritize the humans who buy from you and not erratic and temperamental algorithms.Jonathan Goodman—one of the world's leading experts on helping people simplify their business—reveals proven frameworks for increasing efficiency, praying to the social media gods less, and mastering the art of finding your customers.Backed by a wide range of case studies, Goodman shows how modern marketing technology has led us astray. That start-ups and established organizations alike have bought into the misguided idea that they need to become "famous on the internet" just to make a few sales.If you're having trouble finding your way, the problem isn't you. The problem is what you've been made to believe it takes to succeed.This book is for any marketer, business owner, coach, or entrepreneur who wants an easier way to make more money, help more people, and have more freedom by avoiding wasted time and resources on dead-ends and ineffective methods.Specifically, you'll learn how to:Build trust in business relationships through community, specificity, and familiarity.Apply the four-step content creation framework designed for business owners, not influencers, to get more customers (because likes don't pay the bills).Improve profitability by cutting out the work not worth doing. Algorithms change, humans don't.No matter who you are and no matter what you sell, your customer is a human. And yet, marketing these days feels so inhuman.Filled with frameworks, entertaining stories, and admittedly bad-Dad jokes, The Obvious Choice is a much-needed recalibration and, at times, a refreshing slap for a business generation that's lost its way.Buy this book to learn how to earn more and compete less in this much-needed approach to success in a crowded marketplace.
The Obvious Changes

The Obvious Changes

Jonathan Goodman

HarperCollins Focus
2026
sidottu
What would it take for you to wake up excited about the monotony of the mundanity of your day-to-day tasks? To stop feeling guilty about the stuff you’re not doing, and instead be energized by what you’ve chosen to do?This is the guide to building an awesome, aspirational, and fun life, to reclaiming optimism and meaning when the things we were once so excited to have—the dream job, the family and kids—become tedious obligations, each with a mounting daily task list that we can never seem to fully catch up on. It’s a book for the person who, already exhausted, keeps thinking they can “have it all” if they just work a little smarter or a lot harder.We are all in a constant struggle to balance the primary competing priorities in our lives. Simplified, those are: Money, Health, and Relationships. Within each category, there are main elements. Within health, you have fitness, resiliency, and exploration. Within money, there’s guilt, comparison, and work. And within relationships, there’s family, community, and friendship.The secret to self-improvement is simply a matter of strengthening one arm of the triangle at a time, without letting the others collapse. Over time, the entire structure strengthens.
Ignite the Fire: The Secrets to Building a Successful Personal Training Career

Ignite the Fire: The Secrets to Building a Successful Personal Training Career

Jonathan Goodman

Createspace Independent Publishing Platform
2015
nidottu
"A look at personal training that goes beyond the textbooks." - Muscle & FitnessNow in a revised, expanded, and upgraded edition, Ignite the Fire is the highly practical approach to personal training already relied on by thousands of trainers Worldwide.Repeatedly called one of the "best books for personal trainers", it provides a clear road map teaching you how to become a personal trainer, to getting a personal trainer certification, to building your career from the bottom up so you can build a clientele, your reputation, and income.HAVE YOU EVER wanted to know the best, high-integrity techniques to get more clients, run a fitness business, or have a solid system for selling personal training?You're not alone. For years Jon's been asked these questions so he read, watched, researched and interviewed the best in the world to compile Ignite the Fire. This powerful book for certified personal trainers will show you how to: Find your dream job in the fitness industry (pg 26)Find, market to, and sell your ideal client while seamlessly dealing with objections (pg 64)Build amazing workouts for beginners (pg 124)Deal with difficult client types (pg 160)Develop multiple income streams while maintaining your reputation (pg 202)Ignite the Fire provides a clear road map to building your career from the bottom up so you can build a clientele, your reputation, and income.
Viralnomics: How to Get People to Want to Talk About You

Viralnomics: How to Get People to Want to Talk About You

Jonathan Goodman

Createspace Independent Publishing Platform
2015
nidottu
"A refreshing look at social media, influence and the behavioral science behind it all. A must-read for anyone who wants to win at social." - Jonah Berger (NYT Bestselling author of Contagious: Why Things Catch On)***Discover how to get the right type of people to talk about you.***ARE YOU SHARING GREAT WORK, but it seems nobody is listening? Does it seem like you're at the mercy of social networks' mysterious algorithms? Do you feel like it is an insurmountable task to understand and leverage social media? In Viralnomics: How to Get People to Want to Talk About You, Jonathan Goodman shows you how to appeal to people's desires and get them to share your message as an extension of themselves. In this engaging, entertaining, and educational quick read you will discover: Methods to ethically persuade on social media. (pg 105)How to identify and befriend the real influencers (they aren't who you think they are). (pg 23)A concept buried deep in psychological research that holds the secret to purposeful social sharing. (pg 53)The two keys to creating true power with Internet marketing. (pg 65)How to craft your messages and build your networks. (pg 115)If you desire to use social media marketing to get your product, service, or small business out to the right audience you don't need to understand what buttons to push, you need to understand and appeal to the people pushing them. This book will help.Don't delay, scroll up and buy your copy today
The Christmas Murders

The Christmas Murders

Jonathan Goodman

Kent State University Press
2011
nidottu
A seasonal gift for connoisseurs of true crime Here are ten murder cases of “the old-fashioned sort”—evoking a nostalgia more obviously associated with fiction—that all took place during the festive period from mid-December to Twelfth Night between 1811 and 1933. The settings of these grisly tales range from the Knickerbocker Athletic Club in New York (where a gentleman named Molineux provided a drastic cure for hangovers by putting cyanide in a gift-wrapped bottle of Bromo Seltzer) to an apartment in Glasgow (home of a wealthy Scotswoman whose demise seemed to have been satisfactorily explained by local constables, until Arthur Conan Doyle assumed the role of Sherlock Holmes) and from a builder’s workshop in North London (site of a murder committed by a man called Furnace, who suited his criminal action to his name) to the elegant dwelling of a ménage à trois near the Thames (scene of a puzzling poisoning that, years later, Raymond Chandler tried, unofficially, to solve).In The Christmas Murders, Jonathan Goodman has collected stories as fascinating and compulsively readable as one would expect from a writer described by Jacques Barzun as “the greatest living master of true-crime literature” and by Julian Symons as “the premier investigator of crimes past.”
The Killing of Julia Wallace

The Killing of Julia Wallace

Jonathan Goodman

Kent State University Press
2017
nidottu
The brutal murder of Julia Wallace in 1931 became one of Britain’s great unsolved murders. People began arguing about the case almost immediately and continue to do so to this day.Julia was the middle-aged wife of a mild-mannered Liverpool insurance agent, William Herbert Wallace. By all accounts they were a quiet, unassuming, devoted couple. In January 1931 William Wallace received a telephone message to come to an address in Liverpool the following evening to discuss an insurance policy. Unable to find the house after searching for hours, Wallace determined there was no such address and returned home. There he found Julia bludgeoned to death on the parlor floor. In addition to the terrible shock and his unbearable loss, Wallace was accused of the crime and ultimately convicted.Using original sources, Jonathan Goodman re-creates Wallace’s trial, witness by witness. Through his meticulous reconstruction, it becomes evident that the police and the medical examiner went out of their way to twist and even manufacture evidence. Their attention to proving Wallace guilty ignored a lead to a likely suspect given to them by Wallace. The man was a fellow insurance agent, whom Goodman identifies in the book as Mr. X. The police ignored the suggestion.In 1969, when The Killing of Julia Wallace was first published in the United Kingdom, Goodman had picked up on the lead the police disregarded.As a result, he was convinced that Wallace was unjustly convicted. In 1981 Goodman revealed the name of the suspect, who was by then deceased. The suspect had a long record of criminal charges that had been dropped or dismissed due to his family connections—his father and uncle were local officials; his father’s secretary was the daughter of the police superintendent.True crime fans will welcome the return of this classic unsolved mystery by the inimitable Jonathan Goodman.