Kirjahaku

History of General Motors

This book follows the fortunes of the company, its founders, and its products for over a century. Showcasing 200 vintage images from the Chrysler archives along with in-depth captions, this new book captures the muscle of Detroit, including the corporation's unparalleled involvement in the Second World War and the Cold War.

From automobiles to tanks, planes, and ammunition, author Michael W.R. Davis captures a visual history of Detroit's industrial conversion guaranteeing victory at home and abroad.Gentlemen, we must out-build Hitler, proclaimed General Motors President William Knudson. Through the course of the World War II years, Detroit did exactly that. But how did the Motor City so successfully shift its focus from automobiles to become the leading producer of America's Arsenal of Democracy? Just as Detroit symbolizes the U.S. automobile industry, during World War II it also came to stand for all American industry's conversion from civilian goods to war material. The label Arsenal of Democracy was coined by Pres. Franklin D. Roosevelt in a fireside chat radio broadcast on December 29, 1940, nearly a year before the United States formally entered the war. Detroit's Wartime Industry is the pictorial history of one Detroiter's unique leadership in the miraculous speed Detroit's mass-production capacity was shifted to output of tanks, trucks, guns, and airplanes to support America's victory and of the struggles of civilians on the home front.Detroit's Wartime Industry is the perfect book for enthusiasts of World War II, automobiles, and Detroit's unbreakable spirit. Author, historian, and journalist Michael W.R. Davis is former Executive Director of Detroit Historical Society and has previously published books on Chrysler, Ford, and General Motors.

Photo by photo, discover the stories of an iconic American company and the cars they made. Images of America: Chevrolet: 1960-2012 is the second of a two-volume photographic history of Chevrolet, one of the world's best-known automotive brands, symbolized by the bow tie emblem. From 1960 to 2012, the US auto industry and Chevrolet experienced fundamental changes in their products and business plans. In the 50-plus years illustrated here, two basic changes in the marketing of motor vehicles is evident: the rising proportion of trucks among all vehicles sold and the incursion of European and Asian brands into the market. Even though the number of different Chevrolet passenger car models tripled, total car sales for the brand fell. Chevrolet: 1960-2012 relates the year-by-year evolution of the US auto business via what was once the largest-selling make.