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83 tulosta hakusanalla Berkoff Steven
Operationalisierung der EU-Wasserrahmenrichtlinie mit GIS/Statistik
Berkhoff Karin
AV Akademikerverlag
2015
pokkari
Joining the ranks of classics like The Elements of Style and On Writing Well, Writing Without Bullshit helps professionals get to the point to get ahead. It's time for Writing Without Bullshit. Writing Without Bullshit is the first comprehensive guide to writing for today's world: a noisy environment where everyone reads what you write on a screen. The average news story now gets only 36 seconds of attention. Unless you change how you write, your emails, reports, and Web copy don't stand a chance. In this practical and witty book, you'll learn to front-load your writing with pithy titles, subject lines, and opening sentences. You'll acquire the courage and skill to purge weak and meaningless jargon, wimpy passive voice, and cowardly weasel words. And you'll get used to writing directly to the reader to make every word count. At the center of it all is the Iron Imperative: treat the reader's time as more valuable than your own. Embrace that, and your customers, your boss, and your colleagues will recognize the power and boldness of your thinking. Transcend the fear that makes your writing weak. Plan and execute writing projects with confidence. Manage edits and reviews flawlessly. And master every modern format from emails and social media to reports and press releases. Stop writing to fit in. Start writing to stand out. Boost your career by writing without bullshit.
The emotional world of animals is revealed by a biologist who shares the remarkable breadth of his experience with the natural world to provide examples of cognition, intelligence, and consciousness in animals.
The emotional world of animals is revealed by a biologist who shares the breadth of his experience with the natural world to provide examples of cognition, intelligence, and consciousness in animals.
Scientists have long counseled against interpreting animal behavior in terms of human emotions, warning that such anthropomorphizing limits our ability to understand animals as they really are. With "Wild Justice", Marc Bekoff and Jessica Pierce unequivocally challenge this long-held view. Marrying years of behavioral and cognitive research with compelling and moving anecdotes, Bekoff and Pierce reveal that animals exhibit a broad repertoire of moral behaviors, including fairness, empathy, trust, and reciprocity. Animals, in short, are incredibly adept social beings, relying on rules of conduct to navigate intricate social networks that are essential to their survival. Ultimately, Bekoff and Pierce draw the astonishing conclusion that there is no moral gap between humans and other species: morality is an evolved trait that we unquestionably share with other social mammals.
Scientists have long counseled against interpreting animal behavior in terms of human emotions, warning that such anthropomorphizing limits our ability to understand animals as they really are. With "Wild Justice", Marc Bekoff and Jessica Pierce unequivocally challenge this long-held view. Marrying years of behavioral and cognitive research with compelling and moving anecdotes, Bekoff and Pierce reveal that animals exhibit a broad repertoire of moral behaviors, including fairness, empathy, trust, and reciprocity. Animals, in short, are incredibly adept social beings, relying on rules of conduct to navigate intricate social networks that are essential to their survival. Ultimately, Bekoff and Pierce draw the astonishing conclusion that there is no moral gap between humans and other species: morality is an evolved trait that we unquestionably share with other social mammals.
For all the love and attention we give dogs, much of what they do remains mysterious. Just think about different behaviors you see at a dog park: We have a good understanding of what it means when dogs wag their tails--but what about when they sniff and roll on a stinky spot? Why do they play tug-of-war with one dog, while showing their belly to another? Why are some dogs shy, while others are bold? What goes on in dogs' heads--and how much can we know and understand? Canine Confidential has the answers. Written by award-winning scientist--and lifelong dog lover--Marc Bekoff, it not only brilliantly opens up the world of dog behavior, but also helps us understand how we can make our dogs' lives the best they can possibly be. Rooted in the most up-to-date science on cognition and emotion--fields that have exploded in recent years--Canine Confidential is a wonderfully accessible treasure trove of new information and myth-busting. Peeing, we learn, isn't always marking; grass-eating isn't always an attempt to trigger vomiting; it's okay to hug a dog--on their terms; and so much more. There's still much we don't know, but at the core of the book is the certainty that dogs do have deep emotional lives, and that as their companions we must try to make those lives as rich and fulfilling as possible. There's nothing in the world as heartwarming as being greeted by your dog at the end of the workday. Read Canine Confidential, and you'll be on the road to making your shared lives as happy, healthy, and rewarding as they can possibly be.
For all the love and attention we give dogs, much of what they do remains mysterious. Just think about different behaviors you see at a dog park: We have a good understanding of what it means when dogs wag their tails--but what about when they sniff and roll on a stinky spot? Why do they play tug-of-war with one dog, while showing their bellies to another? Why are some dogs shy, while others are bold? What goes on in dogs' heads and hearts--and how much can we know and understand? Canine Confidential has the answers. Written by award-winning scientist--and lifelong dog lover--Marc Bekoff, it not only brilliantly opens up the world of dog behavior, but also helps us understand how we can make our dogs' lives the best they can possibly be. Rooted in the most up-to-date science on cognition and emotion--fields that have exploded in recent years--Canine Confidential is a wonderfully accessible treasure trove of new information and myth-busting. Peeing, we learn, isn't always marking; grass-eating isn't always an attempt to trigger vomiting; it's okay to hug a dog--on their terms; and so much more. There's still much we don't know, but at the core of the book is the certainty that dogs do have deep emotional lives, and that as their companions we must try to make those lives as rich and fulfilling as possible. It's also clear that we must look at dogs as unique individuals and refrain from talking about "the dog." Bekoff also considers the practical importance of knowing details about dog behavior. He advocates strongly for positive training--there's no need to dominate or shame dogs or to make them live in fear--and the detailed information contained in Canine Confidential has a good deal of significance for dog trainers and teachers. He also suggests that trainers should watch and study dogs in various contexts outside of those in which they are dealing with clients, canine and human, with specific needs. There's nothing in the world as heartwarming as being greeted by your dog at the end of the workday. Read Canine Confidential, and you'll be on the road to making your shared lives as happy, healthy, and rewarding as they can possibly be.
A compelling argument that the time has come to use what we know about the fascinating and diverse inner lives of other animals on their behalf Every day we are learning new and surprising facts about just how intelligent and emotional animals are--did you know rats like to play and laugh, and also display empathy, and the ears and noses of cows tell us how they're feeling? At times, we humans translate that knowledge into compassion for other animals; think of the public outcry against the fates of Cecil the lion or the captive gorilla Harambe. But on the whole, our growing understanding of what animals feel is not resulting in more respectful treatment of them. Renowned animal-behavior expert Marc Bekoff and leading bioethicist Jessica Pierce explore the real-world experiences of five categories of animals, beginning with those who suffer the greatest deprivations of freedoms and choice--chickens, pigs, and cows in industrial food systems--as well as animals used in testing and research, including mice, rats, cats, dogs, and chimpanzees. Next, Bekoff and Pierce consider animals for whom losses of freedoms are more ambiguous and controversial, namely, individuals held in zoos and aquaria and those kept as companions. Finally, they reveal the unexpected ways in which the freedoms of animals in the wild are constrained by human activities and argue for a more compassionate approach to conservation. In each case, scientific studies combine with stories of individual animals to bring readers face-to-face with the wonder of our fellow beings, as well as the suffering they endure and the major paradigm shift that is needed to truly ensure their well-being. The Animals' Agenda will educate and inspire people to rethink how we affect other animals, and how we can evolve toward more peaceful and less violent ways of interacting with our animal kin in an increasingly human-dominated world.
A compelling argument that the time has come to use what we know about the fascinating and diverse inner lives of other animals on their behalf Every day we are learning new and surprising facts about just how intelligent and emotional animals are--did you know rats like to play and laugh, and also display empathy, and the ears and noses of cows tell us how they're feeling? At times, we humans translate that knowledge into compassion for other animals; think of the public outcry against the fates of Cecil the lion or the captive gorilla Harambe. But on the whole, our growing understanding of what animals feel is not resulting in more respectful treatment of them. Renowned animal-behavior expert Marc Bekoff and leading bioethicist Jessica Pierce explore the real-world experiences of five categories of animals, beginning with those who suffer the greatest deprivations of freedoms and choice--chickens, pigs, and cows in industrial food systems--as well as animals used in testing and research, including mice, rats, cats, dogs, and chimpanzees. Next, Bekoff and Pierce consider animals for whom losses of freedoms are more ambiguous and controversial, namely, individuals held in zoos and aquaria and those kept as companions. Finally, they reveal the unexpected ways in which the freedoms of animals in the wild are constrained by human activities and argue for a more compassionate approach to conservation. In each case, scientific studies combine with stories of individual animals to bring readers face-to-face with the wonder of our fellow beings, as well as the suffering they endure and the major paradigm shift that is needed to truly ensure their well-being. The Animals' Agenda will educate and inspire people to rethink how we affect other animals, and how we can evolve toward more peaceful and less violent ways of interacting with our animal kin in an increasingly human-dominated world.
Three Cheeky Frogs weaves a delightful tale of frolicsome amphibians whose antics spell endless mischief for three unsuspecting siblings. As the frogs' pranks grow more audacious, the children tread with caution. Which playful ruse will they stumble into next? Dive into this enchanting narrative and embark on a rib-tickling adventure with the most playful frogs in town
Three Cheeky Frogs weaves a delightful tale of frolicsome amphibians whose antics spell endless mischief for three unsuspecting siblings. As the frogs' pranks grow more audacious, the children tread with caution. Which playful ruse will they stumble into next? Dive into this enchanting narrative and embark on a rib-tickling adventure with the most playful frogs in town
Maybe age has something to do with it, but for the last six weeks, forty-four year old Janine Orchard has been fueling her life of respectability with a volatile sexual affair with a man who has the looks, body, and mystery to maintain her visits to his apartment twice weekly - she would visit more often if she could, just to get the hit she craves. Each time she leaves the love nest, Ramos titillates her further with descriptive texts sent to her mobile; these texted offerings of love keeping Janine on the high long after she has left his bed. But, what happens when, after an afternoon of the usual heady sex that longed for post-coital testing is missing? Now she faces her reality of respectability without the further titillation Ramos' text brings. Her anger is rising as she faces her mundane existence of twenty-three years of marriage. It is the next day that she finds why she never received his text.
Is Your Company EMPOWERED for Success? You know it's happening within your organization. Your people, armed with cheap, accessible technology, are connecting with customers and building innovative new solutions. But who are these creative problem-solvers? How can you be one? And just as important--how can you lead them? We call them HEROes: highly empowered and resourceful operatives. Your company needs them because in the age of Twitter, iPhones, Facebook, YouTube, and an ever-evolving torrent of Web information, your customers now step up to the counter armed with more data and access than ever before, and in many cases, your company is overmatched. In Empowered, Forrester's Josh Bernoff--coauthor of the pioneering book Groundswell--and Ted Schadler explain how to transform your company by unleashing the mighty force of these HEROes. Like John Bernier and Ben Hedrington at Best Buy, who built an army of 2,500 tweeting employees to reach out to customers online. Or Ross Inglis, who tapped into Internet computing resources to open an entirely new customer channel for Thomson Reuters. Or John Stadick, who equipped 600 sales staff with iPhones and boosted profits at his construction rental company. The truth is, one in three of your information workers already use easily accessible technologies that your company does not sanction. Empowered gives you a prescription for embracing this covert innovation. At the heart of a HERO-powered business is a new pact between these critical employees, company managers, and the IT department: HEROes build new solutions to meet customer needs, management sets clear rules while encouraging more experimentation, and IT expands its role to both support and secure these business solutions. Fueled by data from Forrester Research, Empowered is packed with the business tools and information necessary to move your organization several steps ahead of the competition: * Statistical analysis of the 16% of customers who account for 80% of the online influence * The four-step IDEA process to transform customer-facing service, marketing, and mobile applications * A tool to score HERO projects on value and effort, to offer guidance on which projects to support * The HERO index: A scorecard of the industries and departments with the most--and the fewest--HEROes * Roadmaps for collaboration systems that stimulate and support HERO innovation * The game plan for IT's new role as a key partner in technology ideas throughout the company * Dozens of case studies and examples from firms in every industry, from retail to business services Armed with an arsenal of exciting and valuable new technologies, your employees are already transforming the way you do business. You can lead them or block them--it's your choice. Empowered will help you make the right decision.
