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1000 tulosta hakusanalla Doug Fowler
The total number of web pages today has been estimated at over 3 billion, spanning millions of individual websites. Not surprisingly, there is tremendous pressure on web developers and designers to remain current with the latest technologies. The "Web Site Cookbook" from O'Reilly covers all the essential skills that you need to create engaging, visitor-friendly websites. It helps you with the practical issues surrounding their inception, design, and maintenance. With recipes that teach both routine and advanced setup tasks, the book includes clear and professional instruction on a host of topics, including: registering domains; ensuring that hostnames work; managing the directory; maintaining and troubleshooting a website; site promotion; visitor tracking; implementing e-commerce systems; and linking with sales sites. This handy guide also tackles the various elements of page design. It explains how to control a reader's eye flow, how to choose a template system, how to set up a color scheme, and more. Typical of O'Reilly's "Cookbook" series, the "Web Site Cookbook" is written in a straightforward format, featuring recipes that contain problem statements and solutions. A detailed explanation then follows each recipe to show you how and why the solution works. This question-solution-discussion format is a proven teaching method, as any fan of the "Cookbook" series can attest to. Regardless of your strong suit or your role in the creation and life of a website, you can benefit from the teachings found in the "Web Site Cookbook". It's a must-have tool for advancing your skills and making better sites.
After years of anticipation and delay, the W3C finally released the XSLT 2.0 standard in January 2007. The revised edition of this classic book offers practical, real-world examples that demonstrate how you can apply XSLT style sheets to XML data using either the new specification, or the older XSLT 1.0 standard. XSLT is a critical language for converting XML documents into other formats, such as HTML code or a PDF file. With "XSLT", you get a thorough understanding of XSLT and XPath and their relationship to other web standards, along with recommendations for a honed toolkit in an open platform-neutral, standards-based environment.This book: covers the XSLT basics, including simple style sheets and methods for setting up transformation engines; walks you through the many parts of XSLT, particularly XSLT's template-based approach to transformations; applies both XSLT 1.0 and 2.0 solutions to the same problems, helping you decide which version of XSLT is more appropriate for your project; and, includes profuse examples that complement both the tutorial and the reference material. The new edition of "XSLT" has been updated thoroughly to explain XSLT 2.0 's many dependencies, notably XML Schema and XPath 2.0. Want to find out how the 2.0 specification improves on the old? This book will explain.
If you think carnival barkers are synonymous with direct response television - think again In the early 1990s, Doug Garnett and a small set of advertising pioneers recognized that DRTV could do much more than sell gimmicks on TV - that it could be powerful advertising for brands. Valuable lessons from nearly two decades creating many of the most successful brand and Fortune 500 DRTV campaigns have led to this unique book. Building Brand with DRTV examines the critical strategic and tactical issues for this underutilized advertising medium and delivers powerful information from cover to cover. Inside you'll learn: -The key strategic role DRTV can play in a marketer's advertising mix. -How DRTV turns brand television into a measurable medium. -How to identify products on the shelf that can turn into retail superheroes with DRTV. -Tips and Tricks for succeeding with DRTV - leveraging research, choosing an agency, and guiding creative development. And at the core you'll find Doug Garnett's secret weapon, the "Six Degrees of Brand DRTV" that leverages the total power of DRTV. In this age of new media, ad agencies often promise big results then under-deliver. But Building Brand with DRTV puts you in control of your brand's future with the advertising business's proven game changer.
A Letter to a Friend: Thoughts on Living as a Gay Man: Thoughts on Living as a Gay Man
Doug Cooper Spencer
Doug Cooper Spencer
2013
nidottu
Nine days before his 70th birthday, a grandfather gets the crazy idea that he can take his five adolescent grandsons on a 2 day trip to Michigan's Upper Peninsula and everything will be OK. Grandma Lee and the boy's mothers know better, but, he will not be deterred.All goes well till the fateful meeting with Ms. Bikini, then, all bets are off.Before, The Trip, is over Grandpa and the boys learn more about themselves than they ever imagined; not all of it good.Learn how they, not only survived, The Trip, but, made memories that will last their entire lifetimes and created bonds of love that will never be broken.