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Fashion Marketing and Communications

Fashion Marketing and Communications

Olga Mitterfellner

TAYLOR FRANCIS LTD
2024
nidottu
Fashion Marketing and Communications draws together interdisciplinary approaches from marketing, branding, promotion and critical media studies to provide a comprehensive and honest understanding of the commercial and ethical functions marketing plays in the fashion industry.Offering a combination of theory and practice, the book covers subjects including historical advertising and public relations, modern consumerism, contemporary marketing techniques, international markets, and sustainable and inclusive marketing, outlining the opportunities and challenges facing the future of fashion marketers. This second edition has been fully revised to incorporate new chapters on sustainability marketing, digital marketing and future-facing trends. Interviews with practitioners have been refreshed and broadened to include a diverse range of perspectives from around the world. New case studies showcase real-life examples from Abercrombie & Fitch, Freitag, LOEWE and SOLIT Japan. This book champions new actionable theory frameworks with embedded activity sheets that invite the reader to apply the frameworks in an educational or professional context.Examining the last 100 years of fashion marketing and communications and current theory and practice, this broad-ranging text is perfect for advanced undergraduate and postgraduate students of fashion marketing, brand management and communications as well as practitioners. PowerPoint slides and exercise questions are available to support the book.
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Fashion Marketing and Communications

Fashion Marketing and Communications

Olga Mitterfellner

TAYLOR FRANCIS LTD
2024
sidottu
Fashion Marketing and Communications draws together interdisciplinary approaches from marketing, branding, promotion and critical media studies to provide a comprehensive and honest understanding of the commercial and ethical functions marketing plays in the fashion industry.Offering a combination of theory and practice, the book covers subjects including historical advertising and public relations, modern consumerism, contemporary marketing techniques, international markets, and sustainable and inclusive marketing, outlining the opportunities and challenges facing the future of fashion marketers. This second edition has been fully revised to incorporate new chapters on sustainability marketing, digital marketing and future-facing trends. Interviews with practitioners have been refreshed and broadened to include a diverse range of perspectives from around the world. New case studies showcase real-life examples from Abercrombie & Fitch, Freitag, LOEWE and SOLIT Japan. This book champions new actionable theory frameworks with embedded activity sheets that invite the reader to apply the frameworks in an educational or professional context.Examining the last 100 years of fashion marketing and communications and current theory and practice, this broad-ranging text is perfect for advanced undergraduate and postgraduate students of fashion marketing, brand management and communications as well as practitioners. PowerPoint slides and exercise questions are available to support the book.
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Eastern Europe

Eastern Europe

Olga A. Narkiewicz

TAYLOR FRANCIS LTD
2024
sidottu
First Published in 1986 Eastern Europe 1968-1984 has been written in response to renewed interest in Eastern European events in the 60s and 70s. In writing this work the author concentrated on changes in the system in the post-Stalinist period, which were intended to reduce the political, economic, and social contradictions but have often accentuated them instead. The book brings themes like balance of power; Eastern Europe’s new economics; patterns of normalization; the CMEA’s economy and world recession; perception of Eastern Europe in the West; and East-West German rapprochement. This is an important read for students and researchers of East European Politics, East European history and International Relations.
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Eastern Europe

Eastern Europe

Olga A. Narkiewicz

TAYLOR FRANCIS LTD
2025
nidottu
First Published in 1986 Eastern Europe 1968-1984 has been written in response to renewed interest in Eastern European events in the 60s and 70s. In writing this work the author concentrated on changes in the system in the post-Stalinist period, which were intended to reduce the political, economic, and social contradictions but have often accentuated them instead. The book brings themes like balance of power; Eastern Europe’s new economics; patterns of normalization; the CMEA’s economy and world recession; perception of Eastern Europe in the West; and East-West German rapprochement. This is an important read for students and researchers of East European Politics, East European history and International Relations.
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Santi Gucci Fiorentino, Artist and Entrepreneur in Early Modern Poland

Santi Gucci Fiorentino, Artist and Entrepreneur in Early Modern Poland

Olga Maria Hajduk

TAYLOR FRANCIS LTD
2024
sidottu
The original research in this book analyzes the artistic activity of Santi Gucci (1533– c.1600), a Florentine sculptor active in Poland in the second half of the sixteenth century, and his workshop.Chapters examine the organization of the artistic workshop (sculpting and masonry) and the model of the artist’s functioning as an entrepreneur in Renaissance Poland, using Santi Gucci’s activity as an example. Gucci shaped the image of Polish sculpture in the sixteenth century for more than 50 years, even though his work has not yet been fully examined. The author sets Gucci’s emigration within the context of the cultural exchanges between Italy and Poland that contributed to the development of the Polish Renaissance.The book will be of interest to scholars working in art history, Renaissance studies, architectural history and economic history.
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Santi Gucci Fiorentino, Artist and Entrepreneur in Early Modern Poland

Santi Gucci Fiorentino, Artist and Entrepreneur in Early Modern Poland

Olga Maria Hajduk

TAYLOR FRANCIS LTD
2025
nidottu
The original research in this book analyzes the artistic activity of Santi Gucci (1533– c.1600), a Florentine sculptor active in Poland in the second half of the sixteenth century, and his workshop. Chapters examine the organization of the artistic workshop (sculpting and masonry) and the model of the artist’s functioning as an entrepreneur in Renaissance Poland, using Santi Gucci’s activity as an example. Gucci shaped the image of Polish sculpture in the sixteenth century for more than 50 years, even though his work has not yet been fully examined. The author sets Gucci’s emigration within the context of the cultural exchanges between Italy and Poland that contributed to the development of the Polish Renaissance. The book will be of interest to scholars working in art history, Renaissance studies, architectural history and economic history.
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Writing Through Bereavement

Writing Through Bereavement

Olga V. Lehmann; Robert A. Neimeyer; Trine Giving Kalstad

TAYLOR FRANCIS LTD
2024
nidottu
This workbook is designed to help bereaved parents find words for grief in their quest for well-being after the devastating death of a child by offering a hands-on approach to therapeutic writing that can be used as a means of self-help, in collaboration with therapists, or in the context of support groups featuring writing for well-being.The book presents a seven-week therapeutic writing program that integrates field-tested writing techniques with general psychoeducation around grief and related emotions as well as the quest for meaning in a life transformed by loss. Each module shares a common structure, checking in with the writer, introducing a theme for the week, and providing specific prompts to safely engage the loss, explore the emotions it engenders, and foster more adaptive meaning-making about a devastating life experience. Readers are given the opportunity to tailor the brief immersive writing to their unique circumstances, and to respond to reflective questions that invite greater clarity and self-compassion as they attempt to re-enter life following loss. In this respect, the book acknowledges the diversity of ways that parents can adapt to the loss of a child and offers practical counsel and self-reflective tools to support them in this effort.Bereaved parents, grandparents, and family members will find the workbook to be a valuable resource as they work to cope with their grief. It will also be of use to professionals who want to facilitate writing courses for bereaved parents or provide them with individual support.
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Writing Through Bereavement

Writing Through Bereavement

Olga V. Lehmann; Robert A. Neimeyer; Trine Giving Kalstad

TAYLOR FRANCIS LTD
2024
sidottu
This workbook is designed to help bereaved parents find words for grief in their quest for well-being after the devastating death of a child by offering a hands-on approach to therapeutic writing that can be used as a means of self-help, in collaboration with therapists, or in the context of support groups featuring writing for well-being.The book presents a seven-week therapeutic writing program that integrates field-tested writing techniques with general psychoeducation around grief and related emotions as well as the quest for meaning in a life transformed by loss. Each module shares a common structure, checking in with the writer, introducing a theme for the week, and providing specific prompts to safely engage the loss, explore the emotions it engenders, and foster more adaptive meaning-making about a devastating life experience. Readers are given the opportunity to tailor the brief immersive writing to their unique circumstances, and to respond to reflective questions that invite greater clarity and self-compassion as they attempt to re-enter life following loss. In this respect, the book acknowledges the diversity of ways that parents can adapt to the loss of a child and offers practical counsel and self-reflective tools to support them in this effort.Bereaved parents, grandparents, and family members will find the workbook to be a valuable resource as they work to cope with their grief. It will also be of use to professionals who want to facilitate writing courses for bereaved parents or provide them with individual support.
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Mastering Russian through Musical Culture

Mastering Russian through Musical Culture

Olga Butyrskaya Scarborough

TAYLOR FRANCIS LTD
2025
nidottu
Mastering Russian through Musical Culture bridges language and culture by tracing how music has interwoven with people’s lives across ages, genders, and social groups throughout historical epochs. This student-centered comprehensive book contains authentic texts, inquiry-based tasks, grammar examples and exercises, exploratory assignments, and a Teacher’s Manual. It assists students in interpreting and producing discourse at an advanced level of language proficiency while enhancing their cultural knowledge and intercultural competence. The book demonstrates to language instructors and learners that music can be successfully incorporated into language studies in a meaningful and enjoyable way. The book’s materials will improve students’ understanding of the role of musical culture and its value from a historical perspective in Russia and the former Soviet countries. They cover features of Russia’s musical cultures and mindsets reflected in pieces of music in detail, examine commonalities and differences, and analyze imagery of musical works compared to features of their native culture and mindset. Students will engage in learning about and discussing trends in Russia’s folk, modern, and classical music and masterpieces by renowned Russian and Soviet composers. Supplementary audio passages corresponding to the ten texts in the book can be found at www.routledge.com/9781032842684. This innovative educational book encourages the exploration of various music-related topics by high-intermediate to advanced Russian language learners in the target language.
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Mastering Russian through Musical Culture

Mastering Russian through Musical Culture

Olga Butyrskaya Scarborough

TAYLOR FRANCIS LTD
2025
sidottu
Mastering Russian through Musical Culture bridges language and culture by tracing how music has interwoven with people’s lives across ages, genders, and social groups throughout historical epochs. This student-centered comprehensive book contains authentic texts, inquiry-based tasks, grammar examples and exercises, exploratory assignments, and a Teacher’s Manual. It assists students in interpreting and producing discourse at an advanced level of language proficiency while enhancing their cultural knowledge and intercultural competence. The book demonstrates to language instructors and learners that music can be successfully incorporated into language studies in a meaningful and enjoyable way. The book’s materials will improve students’ understanding of the role of musical culture and its value from a historical perspective in Russia and the former Soviet countries. They cover features of Russia’s musical cultures and mindsets reflected in pieces of music in detail, examine commonalities and differences, and analyze imagery of musical works compared to features of their native culture and mindset. Students will engage in learning about and discussing trends in Russia’s folk, modern, and classical music and masterpieces by renowned Russian and Soviet composers. Supplementary audio passages corresponding to the ten texts in the book can be found at www.routledge.com/9781032842684. This innovative educational book encourages the exploration of various music-related topics by high-intermediate to advanced Russian language learners in the target language.
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Women in the First World War and the Russian Civil War

Women in the First World War and the Russian Civil War

Olga Simonova

TAYLOR FRANCIS LTD
2026
sidottu
Women in the First World War and the Russian Civil War explores how Russian literature and autobiographical writing portrayed nurses, women soldiers, and commanders who served in the First World War and Russian Civil War. Simonova’s research challenges the traditional perception of war as a masculine domain, introducing the concept of military femininities, particularly ‘expanded femininity’, which combines traditional feminine traits such as consolation, care, and inspiration with bravery, militancy, and leadership. The study focuses on lesser-known texts from the 1910s to the early 1930s, encompassing both well-known and underexplored writers like Boris Pilnyak, Boris Lavrenev, Eduard Bagritsky, Veniamin Kaverin, Zinaida Chalaia, Tatiana Dubinskaia, Sofia Fedorchenko, and Liusia Argutinskaia, as well as the diaries of sisters of mercy. With this comprehensive range of literary sources, this book demonstrates that representations of women are crucial to shaping and understanding the reception of these wars. Offering a fresh perspective on gender, war, and memory in early twentieth-century Russian literature, this monograph will appeal not only to scholars of literature and gender issues, but also to anyone interested in cultural and military history.
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Speech anxiety and Stuttering: 101 Essential Questions and Answers

Speech anxiety and Stuttering: 101 Essential Questions and Answers

Olga Bednarski

Holistic Wellness Publishing
2025
nidottu
Your Practical Guide to Speaking Without Fear This concise yet empowering guide goes beyond traditional approaches to stuttering, addressing the deeper emotional, mental, and physical patterns that fuel and sustain speech anxiety. Through 101 real-life questions from people who stutter-alongside simple yet powerful, step-by-step strategies and thought-provoking insights-this book provides a 360-degree perspective on overcoming the challenges of stuttering. With immediately actionable techniques, you will be firmly set on the path to understanding and dissolving speech-related fears, regulating your emotions, eliminating resistance, and embracing your authentic voice with confidence. Drawing from 14 years of independent research, personal experimentation, and working with people who stutter, this book is your trusted companion in the pursuit of freedom from anxiety and the joy of natural, effortless communication and living. Whether you're preparing for a job interview, going on a date, or navigating social situations with grace and dignity, this guide offers the clarity, encouragement, and support you need. Packed with practical advice and holistic insights, Speech Anxiety and Stuttering: 101 Essential Questions and Answersempowers you to break free from limiting beliefs, self-doubt, overthinking, and the exhausting cycle of fear. The result? A life-and speech-filled with flow, inner peace, and meaningful connection with yourself and others. Let this comprehensive guide help you reclaim your voice, unlock your true potential, and teach you to step confidently and unapologetically into the life you know you deserve.
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Guided By Angel Numbers

Guided By Angel Numbers

Olga Gerogianni

Olga Awaken
2024
pokkari
Guided by Angel Numbers is a transformative book that reveals the deeper meaning behind angel numbers and their role in spiritual awakening. Discover how these divine messages act as a communication system from spirit guides, helping you uncover past lives, understand your starseed origins, and find your life's purpose. Through personal stories, practical insights, and spiritual wisdom, Olga Gerogianni takes you on a journey to decode the messages of the universe, empowering you to embrace clarity, balance, and growth. Perfect for seekers of spiritual awakening, numerology, and self-discovery.
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What Russians Think

What Russians Think

Olga Childs

IngramSpark
2021
sidottu
The book tells the story of modern-day Russia on a world stage, as seen from theRussian perspective. A vocal activist of the Russian diaspora in London, the author setsout the historic background to the Russian prevailing worldview, and explains theRussian sentiment on issues of public interest, including: Putin, Democracy, sex andrelationships, Gay rights, Ukraine and Crimea, U.S. sanctions, the 2016 Presidential elections, et cetera.Stories of Boris Berezovsky, Boris Nemtsov, the novichok poisonings, and the currentsituation around Alexey Navalny, who has once been among the author's personalfriends, are set up and explained as they are viewed by the majority in Russia.The author goes into detail concerning history, origins and chaotic nature of the Russiansanctions in the United States, using the stories of certain specific sanctionedindividuals, and the effects the sanctions are having on the country and its elites. Shedebunks certain myths of Russiagate, explaining, for example, the error in translationof Putin's statement at the Putin-Trump summit in Helsinki press-conference, as well assetting why the common Western understanding of how Russian interference in the 2016election may have worked, is implausible.As a recurring storytelling device, the author uses her family's history in the SovietUnion, her privileged childhood, her memories of the USSR's collapse, and later thestory of her own adventures in Russia and its politics.
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Liv and Mouse

Liv and Mouse

Olga Zagulova

IngramSpark
2021
sidottu
Liv and Mouse is a humorous children's book about cooking and imagination. Short rhyming stories describe the main character's experiments in the kitchen. As Liv talks about cooking together, her best friend Mouse is always by her side, joining all the fun activities. Liv and Mouse are inseparable and have a unique bond, as Liv truly believes that Mouse is alive. Whether Liv is baking, cooking, or cleaning up, Mouse is near her, highlighting the importance of friendship in children's lives.This vivid book inspires the children to try out cooking and exploring dishes from different cultures. The book brings out the pureness of children's hearts through humor and storytelling. The poetry came to the author during countless hours spent chatting and laughing with her own children, Olivia and Maximus, who love cooking and creating masterpieces in the kitchen. The author's vision and ability to capture her kids' memories created the foundation for this funny and kind-hearted book. Liv and Mouse offers a glimpse into Liv's cooking hobby and encourages readers to try out actual recipes in their own homes. As you read and learn with Liv, do the stories motivate you to cook? Which dishes are your favorite?
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Liv and Mouse

Liv and Mouse

Olga Zagulova

IngramSpark
2021
sidottu
Liv and Mouse is a humorous children's book about kindness and imagination. Short rhyming stories describe the main character's adventures with her family members and demonstrate the love they have for each other. As Liv talks about family, her best friend Mouse is always by her side, joining all of the fun activities. Liv and Mouse are inseparable and have a unique bond, as Liv truly believes that Mouse is alive. Whether Liv is playing dress up or riding a bike, Mouse is near her, highlighting the importance of friendship in children's lives. Liv shares stories about her Mommy, Daddy, Grandma, Grandpa, Little Brother and her Doggy Rozzi.This vivid book reminds the reader about the significance of family connections and brings out the pureness of children's hearts through humor and storytelling. The poetry came to the author during countless hours spent chatting and laughing with her own children, Olivia and Maximus, who were the inspiration behind the stories. Author's vision and ability to capture her kids' memories created the foundation for this funny and kind-hearted book. Liv and Mouse offers a glimpse into Liv's family and allows readers to draw parallels with their own lives. As you read and smile with Liv, do any of the characters remind you of your own family members?
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