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1000 tulosta hakusanalla Richard Lambert

The Strategy of Global Branding and Brand Equity

The Strategy of Global Branding and Brand Equity

Alvin Lee; Jinchao Yang; Richard Mizerski; Claire Lambert

Routledge
2015
sidottu
Why does a customer choose one brand over another? What are the factors which would make an individual more inclined to choose your brand?This book offers a way to predict which brand a buyer will purchase. It looks at brand performance within a product category and tests it in different countries with very different cultures. Following the Predictive Brand Choice (PBC) model, this book seeks to predict a consumer’s loyalty and choice. Results have shown that PBC can achieve a high level of predictive accuracy, in excess of 70% in mature markets. This accuracy holds even in the face of price competition from a less preferred brand.PBC uses a prospective predicting method which does not have to rely on a brand’s past performance or a customer’s purchase history for prediction. Choice data is gathered in the retail setting – at the point of sale. The Strategy of Global Branding and Brand Equity presents survey data and quantitative analyses that prove the method described to be practical, useful and implementable for both researchers and practitioners of commercial brand strategies.
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The Strategy of Global Branding and Brand Equity

The Strategy of Global Branding and Brand Equity

Alvin Lee; Jinchao Yang; Richard Mizerski; Claire Lambert

Routledge
2015
nidottu
Why does a customer choose one brand over another? What are the factors which would make an individual more inclined to choose your brand?This book offers a way to predict which brand a buyer will purchase. It looks at brand performance within a product category and tests it in different countries with very different cultures. Following the Predictive Brand Choice (PBC) model, this book seeks to predict a consumer’s loyalty and choice. Results have shown that PBC can achieve a high level of predictive accuracy, in excess of 70% in mature markets. This accuracy holds even in the face of price competition from a less preferred brand.PBC uses a prospective predicting method which does not have to rely on a brand’s past performance or a customer’s purchase history for prediction. Choice data is gathered in the retail setting – at the point of sale. The Strategy of Global Branding and Brand Equity presents survey data and quantitative analyses that prove the method described to be practical, useful and implementable for both researchers and practitioners of commercial brand strategies.
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Modern Methods of Plant Analysis / Moderne Methoden der Pflanzenanalyse

Modern Methods of Plant Analysis / Moderne Methoden der Pflanzenanalyse

H. F. Linskens; M. V. Tracey; Ulrich Beiss; Fay Bendall; Walter Björk; F. Bohlmann; Hans G. Boman; Richard Braun; W. Heinen; Manfred Hesse; Eduard Hofmann; J. R. Hudson; Rüdiger Knapp; Rudolf Lambert; Carlos O. Miller; Gerhard Pfleiderer; B. D. Sanwal; Hans Schmid; Shoji Shibata; Herbert Stern; Wolfgang Sucrow; Josef Tobiška; F. W. Zilliken

Springer-Verlag Berlin and Heidelberg GmbH Co. K
2012
nidottu
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The Art of Richard Eurich

The Art of Richard Eurich

Andrew Lambirth

Lund Humphries Publishers Ltd
2020
sidottu
This is the first book to present a comprehensive overview of the entire career of British artist Richard Eurich (1903-1992), a figurative painter of compelling power and often visionary intensity who brought rare imaginative reserves to his depiction of the world around him, as well as to his apprehension of the mysterious and unseen. Eurich was a private man, not much given to self-promotion, and as such has not received the widespread attention he deserves.The Art of Richard Eurich locates the artist within the context of 20th-century British art, demonstrating his relevance in all quarters of the art world of the period. Eurich was draughtsman, landscape painter, teacher, War Artist, autobiographer, marine painter extraordinaire, portrait painter, figure painter, satirist, genre painter, visual poet of the beach, and occasional sculptor. His many creative talents are brought together in a compelling analysis of how these various parts refer to each other and to the man who was responsible for them. Featuring a wide selection of his artworks, from the topographical to the visionary, from the drawn to the painted, this book unspools the narrative of Eurich's life through expertly chosen examples of his paintings and drawings and places him in relation to his fellow-artists, friends and contemporaries.
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Euan Uglow

Euan Uglow

Richard Kendall; Catherine Lampert

Yale University Press
2007
sidottu
British artist Euan Uglow (1932–2000) maintained a lower profile than others of his generation, yet his beautiful, intelligent, humane, and often witty landscapes, still lifes, and figure studies are today gaining the recognition they so clearly deserve. Many critics and admirers now consider Uglow one of Britain’s greatest post-war artists. This is the first book devoted to Uglow and his oeuvre. Richard Kendall’s essay explores Uglow’s fundamental attitudes, beliefs, and processes in the years 1950 to 1970, and Catherine Lampert looks at the content and personal nature of the artist’s paintings over a lifetime, emphasizing his growing attention to color and light. The volume reproduces every known oil painting by Uglow—a total of more than 400 works--some 80 of which are here reproduced for the first time. In addition to a chronology, bibliography, and exhibition history for each work, the catalogue entries provide many other details and illuminating notes, including the artist’s own observations.Exhibition Schedule:Marlborough Gallery, London (opens May 2007)
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Effective Practice Group Leadership

Effective Practice Group Leadership

Susan Saltonstall Duncan; Susan Raridon Lambreth; Larry Richard; Michael Roster; Jonathan Fortnam; Neil Lloyd; Norman K Clark; Colin Jasper; Patrick J McKenna; John Sterling; Hannah Beko

Globe Law and Business Ltd
2022
nidottu
Law firm practice group leadership is not for the faint hearted. As firms compete increasingly at practice group level, leaders are being asked to run their groups like business units; to develop and implement a strategic plan that supports the goals and competitiveness of the firm; and to coordinate and lead their partners to enhance the efficiency, performance, and profitability of their groups. Many firm leaders complain that some of their group heads are not producing the results they want to see. But how many practice group leaders receive the tools and support they need to succeed in this critical role? How many are selected for demonstrable leadership skills? And how often are they held accountable for how well – or otherwise – they perform in the role? With contributions from a wide range of experts, this second edition of Effective Practice Group Leadership explores these key questions and more, building on the first edition with new insights and thought leadership. The book examines the position of the practice group leader (PGL) in law firms today, the challenges of the role, and the changes to it, innovations and how modern practice groups are changing, and demonstrates the enormous contribution PGLs can make to the profitability and performance of their law firms, when armed with the tools and the authority.
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Instant Insights: Phosphorus Uptake and Use in Crops

Instant Insights: Phosphorus Uptake and Use in Crops

Jiayin Pang; Zhihui Wen; Daniel Kidd; Megan H. Ryan; Rui-Peng Yu; Li Long; Wen-Feng Cong; Kadambot Siddique; Hans Lambers; J. L. Havlin; A. J. Schlegel; Richard J. Simpson; Rebecca E. Haling; Phillip Graham; Andrew N. Sharpley

Burleigh Dodds Science Publishing Limited
2023
pokkari
This collection features four peer-reviewed reviews on phosphorus uptake and use in crops.The first chapter summarises the progress in research on root traits associated with phosphorus acquisition, including root morphology, architecture, biochemistry, colonisation by arbuscular mycorrhizal fungi, and fine root endophytes. The chapter also reviews the recent advances in breeding programmes to improve phosphorus acquisition efficiency.The second chapter discusses interactions between phosphorus management (phosphorus rate, source timing, and placement) and diverse cropping systems and climate and how these interactions are essential to efficient utilization of phosphorus resources.The third chapter assesses the key soil, root and microbial processes that influence phosphorus acquisition with a focus on factors that can be managed to ensure optimal use of fertiliser and development of root systems for improved phosphorus acquisition. A case study from Australia is used to demonstrate how phosphorus efficiency of grasslands can be improved.The final chapter reviews the environmental effects of phosphorus fertilisation in agriculture, primarily its impact on water quality. The chapter considers how future water quality issues can be mitigated and also examines the cycling, fate and transport of phosphorus in agriculture.
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Kyrkornas hemligheter : Stockholm

Kyrkornas hemligheter : Stockholm

Anders Bergström; Katarina Dunér; Victor Edman; Hanna Enefalk; Eva Eriksson; Peter Gillgren; K. G. Hammar; Rickard Isaksson; Bengt O.H. Johansson; Emelie Karlsmo; Göran Kåring; Marko Lamberg; Jakob Lindblad; Suzanne Lindhagen; Ingrid Sjöström; Jan Svanberg; Anders Arborelius; Gabriel Bar-Sawme; Pia Bengtsson Melin; Carin Bergström; Lars Djerf; Olof Djurfeldt; Åke Hedström; Christian Laine; Carsten Malmberg; Kristina Ljunggren; Thomas Roth; Ingrid Schwanborg; Thomas Magnusson

Medströms Bokförlag
2017
sidottu
Ett nytt sätt att berätta om några av Stockholms mest märkvärdiga kulturskatter: stadens kyrkor. Med hisnande grafik och 600 bilder guidar boken till historien, till spåren av stockholmarnas liv under sekler, till de dolda tecknen och hemligheterna. Vad är det speciella med just den här kyrkan? Kyrkorna är stadens äldsta byggnader, de äldsta är till och med äldre än staden. De har använts i 800 år och de är öppna för alla. Boken vänder sig till stockholmare, både nya och gamla, som är intresserade av att upptäcka sin stad och dess historia. Även för mera långväga gäster är boken avsedd att vara en välkomnande guide.
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Richard

Richard

Ben Myers

Picador
2011
pokkari
In February 1995, Richey Edwards checked out of a London hotel instead of flying to the US with the rest of the Manic Street Preachers. There were a few subsequent sightings but then nothing. His body was never found, and he was declared legally dead in November 2008. Now Richard tells the story of his life – and disappearance – as he might have told it. ‘This moving, tender novel tells the story of a lost boy adrift in a world that he can’t make sense of’ Marie Claire ‘Myers deserves credit not only for adding a third dimension to Edwards, but for trying a fourth, for attempting to document a period of his life that seems destined to remain a mystery’ The Times ‘A sympathetic and sad imagining of the boy who became a reluctant pop idol’ Time Out ‘Harrowing and hauntingly sad’ Mojo
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Richard

Richard

Jules Sandeau

Createspace Independent Publishing Platform
2018
nidottu
Vers l'automne de 1830, par une soir e froide et pluvieuse, une chaise de poste, qui suivait la route d'Angers Nantes, quitta brusquement le grand chemin pour prendre un sentier enfonc dans les terres. Il faisait une affreuse nuit. Le vent sifflait travers les arbres; les rameaux d pouill s craquaient; les orfraies criaient dans le creux des ch nes. chaque instant, les chevaux, d courag s, refusaient d'avancer; le postillon jurait, et la chaise, battue par la tourmente, mena ait de s'ab mer dans les orni res des sentiers effondr s. Pas une toile ne brillait au ciel, pas une lumi re dans le paysage; des aboiements plaintifs qui se m laient, longs intervalles, aux g missements de la bise, r v laient seuls quelques habitations loign es. Au milieu de cette sc ne d sol e, la voiture tait, l'int rieur, silencieuse comme un tombeau: pas un mouvement, pas un bruit de voix qui trah t au dedans l'inqui tude ou l'impatience; on e t dit le voyage d'un mort gagnant sa demeure derni re. Enfin, au bout de quelques heures, les chevaux galop rent sur un terrain ferme et sonore, entre une double rang e de platanes; le fouet du postillon donna joyeusement la fanfare d'arriv e, et la chaise s'arr ta bient t devant le perron du vieux ch teau de Beaumeillant...
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Richard

Richard

Ronna M Bacon

Ronna Bacon
2022
pokkari
When Richard Ransome is injured in an accident, the beautiful Raleigh Reade comes to his assistance. Forced to marry to keep Raleigh alive, the couple find themselves off on an adventure that tries their faith and their growing love for one another.Richard's security team and their families and friends are drawn into the investigation, attempting to find the culprits and bring them to justice before either Richard or Raleigh are severely injured or dead.Richard and Raleigh fight through to survive, drawing closer to one another as their lives become more entwined. They recognize the power of God in their lives and His protection over them.
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