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1000 tulosta hakusanalla ROBERT C. WATERSTON

Psychology of the Consumer and Its Development

Psychology of the Consumer and Its Development

Robert C. Webb

Springer-Verlag New York Inc.
2012
nidottu
An unusually understandable survey of the forces or perception and feeling that determine the purchases we make; the roles played by fashion, fads, and status; and the psychological needs that they fulfill. The book discusses how children become consumers and how they change as they age. Research based throughout, it shows how ads use classical conditioning, harnessing psychological motivation to create image and sell products.
Automatic Generation of Morphological Set Recognition Algorithms

Automatic Generation of Morphological Set Recognition Algorithms

Robert C. Vogt

Springer-Verlag New York Inc.
2011
nidottu
Since the early days of computers, machine learning and automatic programming have attracted researchers in computer science and related fields, particularly pattern recognition and automatic control theory. Most of the learning concepts in machine perception have been inspired by pattern recognition approaches that rely on statistical techniques. These statistical techniques have applicability in limited recognition tasks. Automatic programming in perception systems has generally been limited to interfaces that allow easy specification of the task using natural language. Clearly, machine learning and automatic programming can make percep­ tion systems powerful and easy to use. Vogt's book addresses both these tasks in the context of machine vision. He uses morphological operations to implement his approach which was developed for solving the figure-ground problem in images. His system selects the correct se­ quence of operators to accept or reject pixels for fmding objects in an image. The sequence of operators is selected after a user specifies what the correct objects are. On the surface it may appear that the problem solved by the system is not very interesting, however, the contribution ofVogt' s work should not be judged by the images that the system can segment. Its real contribution is in demonstrat­ ing, possibly for'the frrst time, that automatic programming is possible in computer vision systems. The selection of morphological operators demonstrates that to implement an automatic programming-based approach, operators whose behavior is clearly defined in the image space are required.
The 25 Most Influential Books in the Post-Apostolic Christian Church

The 25 Most Influential Books in the Post-Apostolic Christian Church

Robert C. Jones

Createspace Independent Publishing Platform
2011
nidottu
"The 25 Most Influential Books in the Post-Apostolic Christian Church" is the third and final part of a trilogy that includes "The 25 Most Influential People in the Post-Apostolic Christian Church" and "The Top 25 Events in the History of the Christian Church". It will focus on books written (or translated) after the death of the last apostle. To be included in the top 25 list, the work needs to have been an actual book, not a sermon, decree, letter, bull or blog. The book needs to have had a significant impact at least in its own time. Books in the Top 10 have had an impact from the time they were published until today. Both popular books ("Left Behind") and deep theological tomes ("Summa Theologica") are included on the list. This book contains 18 illustrations, 7 of which are in color.
Time to Change Corporations: Closing the Citizenship Gap

Time to Change Corporations: Closing the Citizenship Gap

Robert C. Hinkley

Createspace Independent Publishing Platform
2011
nidottu
Time to Change Corporations: Closing the Citizenship GapBy Robert C. Hinkley When good citizens realize they are harming the public interest, they stop. They don't wait for a new law to make them stop. They don't lobby to keep the law from making them stop. They simply stop. When citizenship is lacking, the behavior causing the harm continues until a law can be passed to make it stop. Sometimes this can take a very long time. Modern corporations tend not to be very good citizens. Rather than stop, they continue operating in the Citizenship Gap, harming the environment and other elements of the public interest. Time to Change Corporations reveals how existing law encourages companies to continue. The author, a corporate lawyer for more than 30 years, describes how this problem arose and suggests the solution lies in reversing a change to the corporate law made more than 100 years ago. This reversal will require directors to once again ensure their company's pursuit of self-interest no longer comes at the expense of the environment, human rights, the public health and safety, the dignity of employees and the welfare of the communities in which the corporation operates.
The Top 10 Innovations of the Civil War

The Top 10 Innovations of the Civil War

Robert C. Jones

Createspace Independent Publishing Platform
2011
nidottu
The Civil War, more than any other war in the 19th century, directly impacted modern warfare in the 20th century and beyond. Sometimes the impact was from technological innovations - submarines, repeating rifles, rifled artillery and armored ships were all used either for the first time in the Civil War, or used first on a wide-scale in the Civil War. Sometimes, the impacts were from strategic innovations - "total war", "mobile war", "trench warfare" and "irregular warfare" all either debuted in the Civil War, or were used on a wide-scale for the first time. This book will look at the top ten (11 actually - #10 is a tie) innovations of the Civil War, especially in regard to their impact on 20th and 21st century warfare. The book includes 23 black and white illustrations and 12 color illustrations.