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1000 tulosta hakusanalla Jason A. Mahn

Welcome to the Funnel: Proven Tactics to Turn Your Social Media and Content Marketing Up to 11
Raising brand awareness, building trust, establishing credibility, and ultimately driving revenue, that's what the top of the funnel is all about. It can be a marketer's "Paradise City," but without focus, it can quickly become overwhelming. The one-two punch of social media and content marketing is a vital part of any successfully integrated marketing approach. If you are not pairing these two powerhouses together then you are simply missing opportunities to grow your business. The tactics and strategies in this book have come together through a tremendous amount of research, trial and error, expert input, and real world applications. From startups to enterprise-what's included here works across the board and can very quickly make an impact. Just like your favorite double album, this book is separated into four sides, each one addressing a different aspect of Content and Social: -Content - Why marketers need to change their mentality from creating more content, to more relevant content and three practical ways to create content that delivers a face-melting return on investment. -Social - Using social to build awareness, trust and drive high quality leads. -All Together Now - What the future holds for content and social and what it means for marketers. -The Credits - The essential resources you need to stay on top of trends in content and social media. No frills, no fluff, just useful, practical tactics, strategies and lessons from one modern marketer to another, with a touch or rock n roll flare.
Before Bostock

Before Bostock

Jason A. Pierceson

UNIVERSITY PRESS OF KANSAS
2022
sidottu
On June 15, 2020, the Supreme Court ruled in Bostock v. Clayton County, in a 6-to-3 decision with a majority opinion authored by conservative Justice Neil Gorsuch, that Title VII of the Civil Rights Act of 1964 prohibited employment discrimination on the basis of gender identity and sexual orientation. The decision was a surprise to many, if not most, observers, but as Jason Pierceson explores in this work, it was not completely unanticipated. The decision was grounded in a recent but well-developed shift in federal jurisprudence on the question of LGBTQ+ rights that occurred around 2000, with gender identity claims faring better in federal court after decades of skepticism. The most important precedent for these cases was a 1989 Supreme Court case that did not deal directly with LGBTQ+ rights: Price Waterhouse v. Hopkins.The court ruled in Price Waterhouse that “sex stereotyping” is a form of discrimination under Title VII, a provision that prohibits discrimination in employment based upon sex. Ann Hopkins was a cisgender, heterosexual woman who was denied a promotion at her accounting firm for being too “masculine.” At the time of the decision, and in the wake of the devastating decision for the LGBTQ+ movement in Bowers v. Hardwick (1986), the case was not viewed as creating a strong precedential foundation for LGBTQ+ rights claims, especially claims based upon sexual orientation. Even in the context of gender identity, the connection was not made to the emerging movement for transgender rights until a decade later. In the 2000s, however, federal courts were consistently applying the case to protect transgender individuals.While not the result of coordinated litigation, nor initially connected to the LGBTQ+ rights movement, Price Waterhouse has been one of the most important and powerful precedents in recent years outside of the marriage equality cases. Before Bostock tells the story of how this “accidental” precedent evolved into such a crucial case for contemporary LGBTQ+ rights.Pierceson examines the groundbreaking Supreme Court decision of Bostock v. Clayton County through the legal path created by Title VII of the Civil Rights Act of 1964 and the interpretation of the word “sex” over time. Focusing on history, courageous LGBTQ+ plaintiffs, and the careful work of legal activists, Before Bostock illustrates how the courts can expand LGBTQ+ rights when legislators are more resistant, and it adds to our understanding about contemporary judicial policymaking in the context of statutory interpretation.
Navigating the Post-Cold War World

Navigating the Post-Cold War World

Jason A. Edwards

Lexington Books
2008
sidottu
Jason A. Edwards explores the various rhetorical choices and strategies employed by former President Bill Clinton to discuss foreign policy issues in a new, post-Cold War era. Edwards argues that each American president has situated himself within the same foreign policy paradigm, drawing upon the same set of ideas and utilizing the same basic vernacular to discuss foreign policy. He describes how former presidents-and President Clinton, in particular-made modifications to this paradigm, leaving a rhetorical signature that tells us as much about the nature of their presidency as it does about the international environment they faced. With the end of the Cold War came the end of a relatively stable international order. This end sparked intense debates about the new direction of American foreign policy. As Bill Clinton took office, he developed a new lexicon of words in order to discuss America's changing role in the world and other major international issues of the time without being able to fall into Cold War-era rhetoric. By examining the nuances and unique contributions President Clinton made to American foreign policy rhetoric, Edwards shows how his distinct rhetorical signature will influence future administrations.
Silicon Valley and the Environmental Inequalities of High-Tech Urbanism Volume 9
In the half century after World War II, California’s Santa Clara Valley transformed from a rolling landscape of fields and orchards into the nation’s most consequential high-tech industrial corridor. How Santa Clara Valley became Silicon Valley and came to embody both the triumphs and the failures of a new vision of the American West is the question Jason A. Heppler explores in this book. A revealing look at the significance of nature in social, cultural, and economic conceptions of place, the book is also a case study on the origins of American environmentalism and debates about urban and suburban sustainability. Between 1950 and 1990, business and community leaders pursued a new vision of the landscape stretching from Palo Alto to San Jose—a vision that melded the bucolic naturalism of orchards, pleasant weather, and green spaces with the metropolitan promise of modern industry, government-funded research, and technology. Heppler describes the success of a new, clean, future-facing economy, coupled with a pleasant, green environment, in drawing people to Silicon Valley. And in this overwhelming success, he also locates the rapidly emerging faults created by competing ideas about forming these idyllic communities—specifically, widespread environmental degradation and increasing social stratification. Cities organized around high-tech industries, suburban growth, and urban expansion were, as Heppler shows, crucibles for empowering elites, worsening human health, and spreading pollution. What do “nature” and “place” mean, and who gets to define these terms? Key to Heppler’s work is the idea that these questions reflect and determine what, and who, matters in any conversation about the environment. Silicon Valley and the Environmental Inequalities of High-Tech Urbanism vividly traces that idea through the linked histories of Silicon Valley and environmentalism in the West.
Silicon Valley and the Environmental Inequalities of High-Tech Urbanism Volume 9
In the half century after World War II, California’s Santa Clara Valley transformed from a rolling landscape of fields and orchards into the nation’s most consequential high-tech industrial corridor. How Santa Clara Valley became Silicon Valley and came to embody both the triumphs and the failures of a new vision of the American West is the question Jason A. Heppler explores in this book. A revealing look at the significance of nature in social, cultural, and economic conceptions of place, the book is also a case study on the origins of American environmentalism and debates about urban and suburban sustainability. Between 1950 and 1990, business and community leaders pursued a new vision of the landscape stretching from Palo Alto to San Jose—a vision that melded the bucolic naturalism of orchards, pleasant weather, and green spaces with the metropolitan promise of modern industry, government-funded research, and technology. Heppler describes the success of a new, clean, future-facing economy, coupled with a pleasant, green environment, in drawing people to Silicon Valley. And in this overwhelming success, he also locates the rapidly emerging faults created by competing ideas about forming these idyllic communities—specifically, widespread environmental degradation and increasing social stratification. Cities organized around high-tech industries, suburban growth, and urban expansion were, as Heppler shows, crucibles for empowering elites, worsening human health, and spreading pollution. What do “nature” and “place” mean, and who gets to define these terms? Key to Heppler’s work is the idea that these questions reflect and determine what, and who, matters in any conversation about the environment. Silicon Valley and the Environmental Inequalities of High-Tech Urbanism vividly traces that idea through the linked histories of Silicon Valley and environmentalism in the West.
Vocations Of Political Theory

Vocations Of Political Theory

Jason A. Frank

University of Minnesota Press
2000
nidottu
Eminent and emerging thinkers seek to bridge the gap between political thought and political action.Political ScienceEminent and emerging thinkers seek to bridge the gap between political thought and political action. Written by scholars with a rare sense of the historical and conceptual breadth of politics and theory, the essays in this volume explore possibilities for political theory in a world marked by disorienting political transformations. In doing so, they document and address the character and status of contemporary political theory, its changing place in the academy, and its role in public life. Whether challenging the settlement between political theory and political science, whereby theorists stuck to the "old texts" and left the "real world" to their empirical colleagues, or interrogating the relationship between political theory and political action, these essays expand and elaborate the parameters of political discourse-making their timeliness, relevance, and reach powerfully apparent.Contributors: Mark B. Brown; Wendy Brown, UC Santa Cruz; William E. Connolly, Johns Hopkins U; Thomas L. Dumm, Amherst College; J. Peter Euben, UC Santa Cruz; Russell Arben Fox; Samantha Frost, UC Santa Cruz; Shane Gunster; Jill Locke, Gustavus Adolphus College; David Paul Mandell, Reed College; Lon Troyer; Sheldon S. Wolin; Linda M. B. Zerilli, Northwestern U.Translation Inquiries: University of Minnesota Press
Slavery and Freedom in Texas

Slavery and Freedom in Texas

Jason A. Gillmer

University of Georgia Press
2017
sidottu
In these absorbing accounts of five court cases, Jason A. Gillmer offers intimate glimpses into Texas society in the time of slavery. Each story unfolds along boundaries—between men and women, slave and free, black and white, rich and poor, old and young—as rigid social orders are upset in ways that drive people into the courtroom.One case involves a settler in a rural county along the Colorado River, his thirty-year relationship with an enslaved woman, and the claims of their children as heirs. A case in East Texas arose after an owner refused to pay an overseer who had shot one of her slaves. Another case details how a free family of color carved out a life in the sparsely populated marshland of Southeast Texas, only to lose it all as waves of new settlers “civilized” the county. An enslaved woman in Galveston who was set free in her owner’s will—and who got an uncommon level of support from her attorneys—is the subject of another case. In a Central Texas community, as another case recounts, citizens forced a Choctaw native into court in an effort to gain freedom for his slave, a woman who easily “passed” as white.The cases considered here include Gaines v. Thomas, Clark v. Honey, Brady v. Price, and Webster v. Heard. All of them pitted communal attitudes and values against the exigencies of daily life in an often harsh place. Here are real people in their own words, as gathered from trial records, various legal documents, and many other sources. People of many colors, from diverse backgrounds, weave their way in and out of the narratives. We come to know what mattered most to them—and where those personal concerns stood before the law.
Slavery and Freedom in Texas

Slavery and Freedom in Texas

Jason A. Gillmer

University of Georgia Press
2017
pokkari
In these absorbing accounts of five court cases, Jason A. Gillmer offers intimate glimpses into Texas society in the time of slavery. Each story unfolds along boundaries—between men and women, slave and free, black and white, rich and poor, old and young—as rigid social orders are upset in ways that drive people into the courtroom.One case involves a settler in a rural county along the Colorado River, his thirty-year relationship with an enslaved woman, and the claims of their children as heirs. A case in East Texas arose after an owner refused to pay an overseer who had shot one of her slaves. Another case details how a free family of color carved out a life in the sparsely populated marshland of Southeast Texas, only to lose it all as waves of new settlers “civilized” the county. An enslaved woman in Galveston who was set free in her owner’s will—and who got an uncommon level of support from her attorneys—is the subject of another case. In a Central Texas community, as another case recounts, citizens forced a Choctaw native into court in an effort to gain freedom for his slave, a woman who easily “passed” as white.The cases considered here include Gaines v. Thomas, Clark v. Honey, Brady v. Price, and Webster v. Heard. All of them pitted communal attitudes and values against the exigencies of daily life in an often harsh place. Here are real people in their own words, as gathered from trial records, various legal documents, and many other sources. People of many colors, from diverse backgrounds, weave their way in and out of the narratives. We come to know what mattered most to them—and where those personal concerns stood before the law.
India and the World Bank

India and the World Bank

Jason A. Kirk

Anthem Press
2011
nidottu
'The World Bank needs India more than India needs it.' So goes an emerging consensus on both sides of the relationship between the Bank and its largest borrower. This book analyzes the politics of aid and influence. The Bank, struggling to remain relevant amid India’s recent rapid growth and expanding access to private capital, has been caught up in a complex federal politics of reform and development. India’s central government - far from being in retreat - has been the main driver of dramatic changes in the Bank’s assistance strategy, leading toward a focus at the sub-national state level.
Siren the Ambulance Wolf Pup

Siren the Ambulance Wolf Pup

Jason A Lloyd

Jason A. Lloyd Publishing
2024
sidottu
Meet Siren, a wolf pup with a unique howl that sounds just like an ambulance siren He jumps into action one day during an emergency and uses his howl to clear the way for an ambulance through heavy traffic. This brave pup impresses the EMTs so much that they offer him a job as an official ambulance worker.Siren begins using his big heart, fuzzy gray fur, and wagging tail to comfort children during their rides to the hospital. He ends up turning what would normally be a scary trip, into a fun adventure. The kids all agree - meeting Siren was paws-down the highlight of their day One day, however, Siren's bravery is put to the test when he meets a girl with a condition he's never encountered before. Even this fearless pup finds himself frightened. Can he find his courage and help his new friend?Ride along with Siren on his adventure as he discovers how friendship can ignite courage and conquer fear.
Jean Archer: The Diamond and the Rough

Jean Archer: The Diamond and the Rough

Jason A. Anderson

Chalice Publications
2013
nidottu
(Book #3 now available ) Meet Jean...a fiery, headstrong, redheaded ghost chaser that co-leads PASS, the Paranormal and Supernatural Society, in Shadow Valley, a winter resort town in the Northwest USA. Life there is like any other that caters to the seasonal whims of skiers during the winter and tourists off-season.Despite spending their time creeping through the dark nooks and deep shadows of the 100+ year-old community, their insatiable craving for the supernatural and paranormal has rarely been satisfied.Things are about to change...Shadow Valley holds more than its share of secrets. Odd storms and Jean's intense dreams cast an air of foreboding over the biggest of PASS's investigations: that of the decaying halls of local legendarily haunted asylum, Knoll Mansion. A malevolent Entity lurks in its shadows, feeding on the life essence of the lost, the unwary and the reckless. It waits to play on the PASS team's deepest fears.Will the revelation of Jean's Guardian Angel, Valera, and the young woman's mysterious past be enough to protect her loved ones from the coming chaos?
The Bladesman of Darcliff

The Bladesman of Darcliff

Jason a. Holt

Jason A. Holt
2015
nidottu
A corrupted temple overshadows the town of Darcliff. One man has the courage to stand and fight. He'll face trial by sword, smoke, and fire, but his greatest challenge may be admitting that he needs help from his wife. The Bladesman of Darcliff is a sword and sorcery adventure story of marriage, religion, and cold, sharp steel. Each Edgewhen adventure is a stand-alone novel. If you like daring escapes, brave heroes, and women with swords, start the series right here.
Agonist

Agonist

Jason a Adams

Spiral Publishing, Ltd.
2017
pokkari
Loanshark Frank Powers lives by two simple philosophies: Stay loyal to your friends. You sign, you're mine.Go back on your word, and Frank pays you a visit. If he likes you, and if he believes you, the brass syringe stays in his pocket.Now Frank must become a savior instead of a shylock. Many lives now depend on his strength and old skills shaken free of mothballs.Gangsters, guns, girls, and greed. Agonist rides a rollercoaster through the dips and dives of romance, rage, and redemption.An excerpt from Agonist: Frank felt it happen.The old coldness crept in, like it used to back when he hurt people for a living. Numbed detachment flowed from his head down to his feet. He felt his face go flat, his eyelids dropping halfway. He straightened, back stiff and hands relaxed at his sides.Showtime.
R.I.P.

R.I.P.

Jason A. Freeman

Wolf Wizard Press
2018
nidottu
R.I.P. was released in 2004. Paintings from tattooers such as: Greg Christian, Jason Brooks, Martin LaCasse, Jeff Zuck, Bryan Randolph, Jef Wright, Eric Thrice, Dave Fox, Mario Desa, Chris Trevino, Aaron Coleman, Casey Cokrlic, Hudge, Lee Hanna, BJ Betts, Jason Freeman, Matt Shamah, Grady Spades, Claudia Baca, Flip, Cory Lenherr, Derrick Snodgrass, Zack Kinsey, Rex Barnes, Grez, Rob Hiestand, Adam Ciferri, Luke Stewart, Isaac Fainkujen, Mike Roper, Jared Isenberg, Mike Dorsey, Kurt Melancon, Jason Loui, Kore Flatmo, Mike Davis, Kevin Cox.