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Kieli

1000 tulosta hakusanalla Lilly Simoes

Järjestä

New Wishes

Lilly Lucas

Knaur Taschenbuch

2023

nidottu

Vertaile hintoja

This could be love

Lilly Lucas

Knaur Taschenbuch

2024

pokkari

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This could be home

Lilly Lucas

Knaur Taschenbuch

2025

pokkari

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Splitterfasernackt

Lilly Lindner

Droemer Knaur

2013

pokkari

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Mallorquinische Sühne

Lilly Alonso

Heyne Taschenbuch

2024

nidottu

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Mallorquinische Strafe

Lilly Alonso

Heyne Taschenbuch

2023

pokkari

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Findelmädchen

Lilly Bernstein

Ullstein Taschenbuchvlg.

2022

pokkari

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DuMont direkt Reiseführer Westliches Mittelmeer Kreuzfahrt

Lilly Nielitz-Hart; Simon Hart

Dumont Reise Vlg GmbH + C

2019

nidottu

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Hamburg vs. Munich

Lilly Marlene Kunkel

Grin Verlag

2009

pokkari

Vertaile hintoja

The aim of this dissertation was to examine the development of Hamburg and Munich's destination branding strategies and whether German consumers can tell the difference between the two. The findings indicated that the overall recognition of Munich among the participants of this study was better than that of Hamburg. But it was also found that the recognition of Hamburg is based on more distinct recognition features than that of Munich, and therefore, it was concluded that it is more sustainable. Regarding the branding of Hamburg and Munich it was found that the Hamburg brand is built on the city's core values and already positive organic image, whereas the Munich brand was built mainly on artificial emotional values that contradict its rather negative organic image. In the direct comparison of the participants' images of the two cities, Hamburg's image was found to be far better. Together with the finding that the brand communication for Hamburg was more authentic and addressed its target groups more precisely than the brand communication for Munich, the above mentioned findings led to the conclusion that the overall branding strategy for Hamburg is more successful than that for Munich.

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Ecotourism in Brazil - Case Study of the "Legal Amazon"

Lilly Marlene Kunkel

Grin Publishing

2010

pokkari

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The aim of this essay is to evaluate and critically discuss the ecotourism measures taken in Brazil. Due to the complexity of the topic and the size of the chosen country, the focus of this case study will lie on the national policy affecting ecotourism in Brazil, the involved stakeholders and their area of activity and some typical Brazilian examples of ecotourism planning/development projects in the Brazilian Amazon region.

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Analysis of the niche tourism segment wellness/spa tourism and evaluation of its degree of sustainability

Lilly Marlene Kunkel

Grin Publishing

2010

pokkari

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The aim of this essay is, to evaluate the extent to which the lifestyle tourism sub-niche wellness/spa tourism is adequate as a tool for sustainable tourism development. To reach this aim, an examination of literature surrounding the fields of sustainability and wellness tourism will be undertaken and defined. Arguments for and against the sustainability and trends of the chosen niche segment will be discussed; mainly focussing on the case study of Nusa Dua on Bali, Indonesia, supported by other industry examples, and a final conclusion will be given.

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International Tourism Policy and the Role of Governments in Tourism in the Context of Sustainability

Lilly Marlene Kunkel

Grin Publishing

2010

pokkari

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The aim of this essay is to show the relationship between politics and tourism and to discuss the issue of policy as a tool for tourism regulation in the context of sustainability. To reach this aim, an examination of literature surrounding the fields of tourism policy and planning will be undertaken. Different theories will be given and the role of governments in tourism will be defined. The issue will be discussed in a historical as well as a modern context, mainly focussing on the case study of Bhutan, and a final conclusion will be given.

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International Business Etiquette and Manners. The Key Differences in Practice between the USA and Japan and their Effects upon Communication and Working Relationships

Lilly Marlene Kunkel

Grin Publishing

2010

pokkari

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This paper deals with the cultural differences between the USA and Japan. It gives an overview of Japan's form of state, economy and culture, illustrates the most important things to consider in business meetings between these nationalities and provides recommendations for correct behaviour in a US-Japanese business environment.

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