From 1942 to 1950, nearly twenty thousand Poles found refuge from the horrors of war-torn Europe in camps within Britain’s African colonies, including Uganda, Tanganyika, Kenya and Northern and Southern Rhodesia. On the Edges of Whiteness tells their improbable story, tracing the manifold, complex relationships that developed among refugees, their British administrators, and their African neighbors. While intervening in key historical debates across academic disciplines, this book also gives an accessible and memorable account of survival and dramatic cultural dislocation against the backdrop of global conflict.
Are you prepared to set out on a trip that will revolutionize the way you navigate the ever-changing terrain of the business world? We present a thorough guide in "The Art of Mastering Corporate World" that will assist you in becoming a corporate powerhouse. This guide offers a roadmap for success that combines pragmatic wisdom with techniques that can be put into action.What if I told you that leadership is a state of mind, a way of thinking and being that you can cultivate? That you are able to visualise doing what it is you want to do and then go out and do it? How might that affect the way you think about yourself or the way you interact with other people?It doesn't matter if you're a seasoned leader or just starting out on your leadership path; "Inverse Leadership" provides a new perspective that is sure to start dialogues, provoke new ideas, and maybe lead to significant shifts in the way leadership is practised. It is not only a collection of different solutions; rather, it is a jumping off point for further investigation, leading leaders to question, reconsider, and possibly redefine their leadership methods.When is the best moment to start learning, getting a greater understanding of things, and making changes within oneself so that you can become a better human being? There will never be a greater time than right now. Choose this book if you are going to embark on the path of personal development in order to make this life more meaningful and unforgettable. Learn about the vast potential that lies within human capacities so that you might realise your true self.
This book provides practical and effective ways to boost your leadership abilities.Hope for a brighter future is a powerful motivator that compels us to rise daily and pursue our endeavors. However, what motivates us to push our limits and accomplish remarkable, unattainable accomplishments? Do we possess a passion for certain things, and if so, why do we lack enthusiasm for everything?Leadership is a skill developed by experience and learning rather than an innate quality. Although specific individuals possess intrinsic leadership qualities, acquiring and cultivating these abilities is still possible. If you have concerns about your ability to become a competent leader, this book can assist you.The initial part of this book discusses fundamental knowledge regarding leadership, encompassing its definition, several classifications, and societal expectations of a leader. Furthermore, it distinguishes leadership from other analogous concepts, such as coaching. The second chapter delineates the fundamental leadership qualities that must be refined toto effectively guide your team.This book is dedicated to all the ambitious entrepreneurs and upcoming business leaders whose aspirations fuel the fires of innovation and advancement. May these pages provide guidance steadfast inspiration, and serve as a reminder that drive and resilience can conquer any adversity. Your dedication to achieving your goals drives the progress of the future's global economy, molding a society where ingenuity and determination prevail.
You might think I'm being dramatic by saying that the abusive relationship you are in with this person with narcissistic personality disorder is killing you but it's true at least emotionally. You are best off salvaging what it left of your self-esteem, packing your bags and NEVER looking back like I did.This book, while it cannot provide an official diagnosis, can take your hand and assist you towards a path to healing. You will feel that your personality will start to erode. Do not just jump to conclusions and make hasty decisions. Once you are equipped with the knowledge, you will better know what you need to do.You don't have to suffer in an emotionally abusive relationship anymore. You can get out and reinvent your life. In fact, you can go on to have a healthy relationship after abuse, and the exercises in this book will help you do just that.
The poor quality of water, as well as its restricted supply and availability, is one of the biggest challenges of our time, with presently two-fifth's of the world's population unable to find adequate fresh water for essential usage. Over 40 years' research has been carried out on the positive effects that rhythms and specific water flow has on water's capacity to support life. Energizing Water presents this cutting-edge research to the general and professional reader at a time when interest in finding solutions to water's huge worldwide problems?is growing rapidly. Three aspects determine water quality: its chemical constituents (including its oxygen levels); its organic aspects (with the danger of contamination by effluent, pathogens and algae); and its 'energetic' nature. The latter facet has been recognized from time immemorial by traditional societies, who have developed their own sciences in relation to water quality, using terms such as prana and chi for energy. Now, through the introduction of quantum physics into the life sciences, modern science is beginning to accept this concept, measuring energy as light emission. Research into energetic water quality - and particularly into the creation of moulded surfaces that support biological purification of the chemical and organic elements, as well as enlivening the energetic attributes - goes back to George Adams' and John Wilkes' pioneering work in the 1960s. The invention of Flowform technology in 1970 carried this research further, providing the world with one of the first modern-day, biomimicry?eco-technologies. This creative technology applies nature's best methods to produce extraordinary results, and this book outlines the background story on research and application of the Flowform method today.
It is widely assumed today that the "welfare state" is contracting or retrenching as an effect of the close scrutiny to which entitlement to social security benefits is being subject in most developed countries. This text investigates to what extent this assumption is warranted.
Services Marketing: People, Technology, Strategy is the eighth edition of the globally leading textbook for Services Marketing by Jochen Wirtz and Christopher Lovelock, extensively updated to feature the latest academic research, industry trends, and technology, social media and case examples.This textbook takes on a strong managerial approach presented through a coherent and progressive pedagogical framework rooted in solid academic research. Featuring cases and examples from all over the world, Services Marketing: People, Technology, Strategy is suitable for students who want to gain a wider managerial view of Services Marketing.
Services Marketing: People, Technology, Strategy is the eighth edition of the globally leading textbook for Services Marketing by Jochen Wirtz and Christopher Lovelock, extensively updated to feature the latest academic research, industry trends, and technology, social media and case examples.This textbook takes on a strong managerial approach presented through a coherent and progressive pedagogical framework rooted in solid academic research. Featuring cases and examples from all over the world, Services Marketing: People, Technology, Strategy is suitable for students who want to gain a wider managerial view of Services Marketing.
Winning in Service Markets: Success through People, Technology, and Strategy is the first practitioner book in the market to cover the key aspects of services marketing and management based on sound academic evidence and knowledge. Derived from the globally leading textbook for Services Marketing by the same author, this book offers a comprehensive overview of extant knowledge on the topic. Accessible and practical, Winning in Service Markets bridges the gap between cutting-edge academic research and industry practitioners, and features best practices and latest trends on services marketing and management from around the world.
Winning in Service Markets: Success through People, Technology, and Strategy is the first practitioner book in the market to cover the key aspects of services marketing and management based on sound academic evidence and knowledge. Derived from the globally leading textbook for Services Marketing by the same author, this book offers a comprehensive overview of extant knowledge on the topic. Accessible and practical, Winning in Service Markets bridges the gap between cutting-edge academic research and industry practitioners, and features best practices and latest trends on services marketing and management from around the world.
In services marketing, it is important to understand why customers behave the way they do. How do they make decisions about buying and using a service? What determines their satisfaction with it after consumption? Without this understanding, no firm can hope to create and deliver services that will result in satisfied customers who will buy again. Understanding Service Consumers is the first volume in the Winning in Service Markets Series by services marketing expert Jochen Wirtz. Scientifically grounded, accessible and practical, the Winning in Service Markets Series bridges the gap between cutting-edge academic research and industry practitioners, and features best practices and latest trends on services marketing and management from around the world.
What makes consumers or institutional buyers select, and remain loyal to, one service provider over another? Without knowing which product features are of specific interest to customers, it is hard for managers to develop an appropriate strategy. As competition intensifies in the service sector, it is becoming more important for service organizations to differentiate their products in ways meaningful to customers. Positioning Services in Competitive Markets is the second volume in the Winning in Service Markets Series by services marketing expert Jochen Wirtz. Scientifically grounded, accessible and practical, the Winning in Service Markets Series bridges the gap between cutting-edge academic research and industry practitioners, and features best practices and latest trends on services marketing and management from around the world.The e-version of this book is not available for purchase at our website but can be purchased through Amazon and Kobo.
All service organizations face choices concerning the types of products to offer and how to deliver them to customers. Designing a service product is a complex task that requires an understanding of how the core and supplementary services should be combined, sequenced, and delivered to create a value proposition that meets the needs of target segments. Developing Service Products and Brands is the third volume in the Winning in Service Markets Series by services marketing expert Jochen Wirtz. Scientifically grounded, accessible and practical, the Winning in Service Markets Series bridges the gap between cutting-edge academic research and industry practitioners, and features best practices and latest trends on services marketing and management from around the world.
Creating a viable service requires a business model that allows for the costs of creating and delivering the service, in addition to a margin for profits, to be recovered through realistic pricing and revenue management strategies. However, the pricing of services is complicated. Pricing Services and Revenue Management explains how to set an effective pricing and revenue management strategy that fulfils the promise of the value proposition so that a value exchange takes place. This book is the fourth volume in the Winning in Service Markets Series by services marketing expert Jochen Wirtz. Scientifically grounded, accessible and practical, the Winning in Service Markets Series bridges the gap between cutting-edge academic research and industry practitioners, and features best practices and latest trends on services marketing and management from around the world.
Developing an effective service marketing communications strategy starts with a good understanding of the service product and its prospective buyers. It is essential to understand target market segments and their exposure to different media, consumers' awareness of the service product, their attitudes toward it, and how they can easily evaluate the products characteristics prior to purchase, and during and after consumption. Service Marketing Communications is the fifth volume in the Winning in Service Markets Series by services marketing expert Jochen Wirtz. Scientifically grounded, accessible and practical, the Winning in Service Markets Series bridges the gap between cutting-edge academic research and industry practitioners, and features best practices and latest trends on services marketing and management from around the world.
From a customer's perspective, services are experiences. From the organization's perspective, services are processes that have to be designed and managed to create the desired customer experience. This makes processes the architecture of services. Designing Customer Service Processes will discuss how service processes can be designed and improved to deliver the promised value proposition. This book is the sixth volume in the Winning in Service Markets Series by services marketing expert Jochen Wirtz. Scientifically grounded, accessible and practical, the Winning in Service Markets Series bridges the gap between cutting-edge academic research and industry practitioners, and features best practices and latest trends on services marketing and management from around the world.The e-version of this book is not available for purchase at our website but can be purchased through Amazon and Kobo.
Many services with limited capacity face wide swings in demand that can be caused by the change in seasons. The effective use of expensive productive capacity is one of the secrets of success in such businesses. By working with managers in operations and human resources, service marketers need to develop strategies to bring demand and capacity into balance, in ways that create benefits for customers as well as to improve profitability for the business. Balancing Capacity and Demand in Service Operations is the seventh volume in the Winning in Service Markets Series by services marketing expert Jochen Wirtz. Scientifically grounded, accessible and practical, the Winning in Service Markets Series bridges the gap between cutting-edge academic research and industry practitioners, and features best practices and latest trends on services marketing and management from around the world.
Designing the service environment is an art that involves a lot of time and effort, and can be expensive to implement. Service environments relate to the style and appearance of the physical surroundings and other experiential elements encountered by customers at service delivery sites. Crafting the Service Environment focuses on the key dimensions of service environments in the servicescape model and not much on its other aspects. This book is the eighth volume in the Winning in Service Markets Series by services marketing expert Jochen Wirtz. Scientifically grounded, accessible and practical, the Winning in Service Markets Series bridges the gap between cutting-edge academic research and industry practitioners, and features best practices and latest trends on services marketing and management from around the world.
Highly capable and motivated people are at the center of service excellence and productivity. Behind today's successful service organizations stands a firm commitment to effective management of human resources, including the recruitment, selection, training, motivation, and retention of employees. Organizations that display this commitment understand the economic payoff from investing in their people. Managing People for Service Advantage will give an insight on how to get HR right in service organizations, and how to get satisfied, loyal, motivated and productive service employees. This book is the ninth volume in the Winning in Service Markets Series by services marketing expert Jochen Wirtz. Scientifically grounded, accessible and practical, the Winning in Service Markets Series bridges the gap between cutting-edge academic research and industry practitioners, and features best practices and latest trends on services marketing and management from around the world.The e-version of this book is not available for purchase at our website but can be purchased through Amazon and Kobo.
Targeting, acquiring, and retaining the 'right' customers is at the core of many successful service firms. The objective is to build the relationships and develop loyal customers who will contribute to a growing volume of business with the firm in the future. Managing Customer Relationships and Building Loyalty describes how to acquire and develop desirable, loyal customers within the chosen segments, and the painstaking process to build and maintain their loyalty through well-conceived relationship marketing strategies. This book is the tenth volume in the Winning in Service Markets Series by services marketing expert Jochen Wirtz. Scientifically grounded, accessible and practical, the Winning in Service Markets Series bridges the gap between cutting-edge academic research and industry practitioners, and features best practices and latest trends on services marketing and management from around the world.
