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1000 tulosta hakusanalla Michael Solomonov; Steven Cook

Zahav

Zahav

Michael Solomonov; Steven Cook

Houghton Mifflin Harcourt Publishing Company
2015
sidottu
Ever since he opened Zahav in 2008, chef Michael Solomonov has been turning heads with his original interpretations of modern lsraeli cuisine, attracting notice from the New York Times, Bon Appetit, ("an utter and total revelation"), and Eater ("Zahav defines lsraeli cooking in America"). Zahav showcases the melting-pot cooking of Israel, especially the influences of the Middle East, North Africa, the Mediterranean, and Eastern Europe. Solomonov's food includes little dishes called mezze, such as the restaurant's insanely popular fried cauliflower; a hummus so ethereal that it put Zahav on the culinary map; and a pink lentil soup with lamb meatballs that one critic called "Jerusalem in a bowl." It also includes a majestic dome of Persian wedding rice and a whole roasted lamb shoulder with pomegranate and chickpeas that's a celebration in itself. All Solomonov's dishes are brilliantly adapted to local and seasonal ingredients. Zahav tells an authoritative and personal story of how Solomonov embraced the food of his birthplace. With its blend of technique and passion, this book shows readers how to make his food their own.
Israeli Soul: Easy, Essential, Delicious

Israeli Soul: Easy, Essential, Delicious

Michael Solomonov; Steven Cook

Harvest Publications
2018
sidottu
For their first major book since the trailblazing Zahav, Michael Solomonov and Steven Cook go straight to the food of the people--the great dishes that are the soul of Israeli cuisine. Usually served from tiny eateries, hole-in-the-wall restaurants, or market stalls, these specialties have passed from father to son or mother to daughter for generations. To find the best versions, the authors scoured bustling cities like Tel Aviv, Jerusalem, and Haifa, and sleepy towns on mountaintops. They visited bakeries, juice carts, beaches, even weddings. Their finds include meals in the hand like falafel and pita; juicy, grilled and roasted spice-rubbed meats; stuffed vegetables; a wealth of chopped vegetable salads; a five-minute fluffy hummus with more than two dozen toppings; pastries, ice creams, and shakes. Solomonov has perfected and adapted every recipe for the home kitchen. Each chapter weaves history with contemporary portrayals of the food. Striking photographs capture all its flavor and vitality, while step-by-step how-tos and closeups of finished dishes make everything simple and accessible.
Federal Donuts: The (Partially) True Spectacular Story

Federal Donuts: The (Partially) True Spectacular Story

Michael Solomonov; Steven Cook; Tom Henneman

Harvest Publications
2017
sidottu
A zany chronicle of the rise of America's hottest donut mini empire--with recipes--by the authors of Zahav, the James Beard 2016 Book of the Year"We knew absolutely nothing about making donuts." So begins this quirky story of how two James Beard Award winners hatched a harebrained idea that resulted in a mini empire and turned Philadelphia into a donut destination. Federal Donuts is at once an ode to an American passion and a collection of recipes for the cult-favorite hits.With a wad of cash in hand and a dream, Solomonov and Cook meet a Craigslist stranger in a parking lot and buy a used "donut robot." It would do all the rest, right? Regrets, partially raw donuts, and long lines ensue, but soon the partners work out the kinks and develop an exquisite dough delicately spiced with Middle Eastern aromatics. Strawberry lavender, guava poppy, pomegranate Nutella, and salted tehina are just a few of the imaginative flavors featured in this book. Also included are all the tips needed for making foolproof donuts at home. There is even a bonus recipe for the other specialty of "Fednuts" shatteringly crisp Korean-style fried chicken.
Blank

Blank

Michael Solomon

HarperCollins
2006
nidottu
This book appeals to readers of parodies; readers of "Blink" 400,000 copy bestseller. Its extract appeared in national newspaper eg "The Mirror". Its reviews were featured in men's magazines eg "Nuts", "Bizarre". A smart, hilarious parody of Malcolm Gladwell's bestselling "Blink". Stop! Don't think! You already know what this book is about. That is the power of "Blank: The Power of Not Actually Thinking at all". Your brain has already decided whether you're going to like "Blank", whether its cover goes with your shirt, and whether it will make you look smart if somebody sees you reading it on the train. Chances are you and your shirt are both liking it a lot, you're going to buy several copies, and you don't even know why! That's why you've absolutely got to read "Blank": to find out why your brain keeps doing these wacky things without your permission. In "Blank", a hilarious parody of the number-one bestseller it looks eerily like (and sort of rhymes with) and that your brain wisely advised you to just read a review or magazine excerpt about while avoiding the actual book itself.
Marketing

Marketing

Michael Solomon; Greg Marshall; Elnora Stuart

Pearson
2017
nidottu
For undergraduate Principles of Marketing courses. Real people making real choices Marketing: Real People, Real Choices is the only text to introduce marketing from the perspective of real people, who make real marketing decisions, at leading companies everyday. Timely, relevant, and dynamic, this reader-friendly text shows readers how marketing concepts are implemented, and what they really mean in the marketplace. The 9th Edition presents more information than ever on the core issues every marketer needs to know, including value, analytics and metrics, and ethical and sustainable marketing. And with new examples and assessments, the text helps readers actively learn and retain chapter content, so they know what’s happening in the world of marketing today. Also available with MyLab Marketing MyLab™ Marketing is an online homework, tutorial, and assessment program designed to work with this text to engage students and improve results. Within its structured environment, students practice what they learn, test their understanding, and pursue a personalized study plan that helps them better absorb course material and understand difficult concepts. Marketing: Real People, Real Choices, 9th Edition is also available via Revel™, an interactive learning environment that enables students to read, practice, and study in one continuous experience. Note: You are purchasing a standalone product; MyLab Marketing does not come packaged with this content. Students, if interested in purchasing this title with MyLab Marketing, ask your instructor for the correct package ISBN and Course ID. Instructors, contact your Pearson representative for more information. If you would like to purchase both the physical text and MyLab Marketing, search for: 013463960X / 9780134639604 Marketing: Real People, Real Choices Plus MyLab Marketing with Pearson eText -- Access Card Package Package consists of: 0134292669 / 9780134292663 Marketing: Real People, Real Choices 0134293185 / 9780134293189 MyLab Marketing with Pearson eText -- Access Card -- for Marketing: Real People, Real Choices
The Literature of Misogyny in Medieval Spain

The Literature of Misogyny in Medieval Spain

Michael Solomon

Cambridge University Press
2010
pokkari
The Literature of Misogyny in Medieval Spain examines the medical underpinnings of two major misogynist works from fifteenth-century Iberia: Alonso de Martínez's Arcipreste de Talavera and Jacme Roig's Spill. Michael Solomon argues that these works gain their persuasive force by linking concerns over health and illness with men's behaviour towards women. Solomon shows how the demonization of women in medieval society was more than a cultural phenomenon; it was a legitimate aspect of the healing arts, considered vital to the well-being of men.
The Literature of Misogyny in Medieval Spain

The Literature of Misogyny in Medieval Spain

Michael Solomon

Cambridge University Press
1997
sidottu
The Literature of Misogyny in Medieval Spain examines the medical underpinnings of two major misogynist works from fifteenth-century Iberia: Alonso de Martínez's Arcipreste de Talavera and Jacme Roig's Spill. Michael Solomon argues that these works gain their persuasive force by linking concerns over health and illness with men's behaviour towards women. Solomon shows how the demonization of women in medieval society was more than a cultural phenomenon; it was a legitimate aspect of the healing arts, considered vital to the well-being of men.
Fictions of Well-Being

Fictions of Well-Being

Michael Solomon

University of Pennsylvania Press
2010
sidottu
From the fourteenth through the sixteenth centuries in Spain, health-related information in the vernacular began to circulate widely in treatises, compendiums, manuals, plague tracts, summaries, encyclopedias, and recipe collections. These were often the work of concerned physicians who attempted to refashion medical information to appeal to nonprofessionals. In Fictions of Well-Being Michael Solomon explores the shaping of this audience of sickly readers, highly motivated individuals who, when confronted with the painful, disruptive, and often alienating conditions of physical disorder, looked for relief in books. Vernacular medical writing from late medieval and early modern Spain emerged from the interrelated imperatives to address the immediate or future hygienic and pathological needs of the patient while promoting the reputation and learned credentials of the physician. For sickly readers, a medical treatise was more than just a collection of technical information; such a work implied that they could do with a medical text what the physician normally did at the bedside. In their imagination, the treatise became a type of palpable instrument that encouraged the reader to take advantage of its possible use and benefits. In these fictions of well-being, we may see the antecedents of the self-help and popular medical books so prominent on today's best-seller lists.
Marketing with MyMarketingLab Pack

Marketing with MyMarketingLab Pack

Michael Solomon; Greg Marshall; Elnora Stuart; Bradley Barnes; Vincent-Wayne Mitchell

Pearson Education Limited
2014
muu
Real People, Real Decisions is the only text to introduce marketing from the perspective of real people who make real marketing decisions at leading companies every day. Marketing is about the flesh and blood people who need to make tough decisions about the best way to develop a new product, or about how to make a product so irresistible that it flies off store shelves. With this book, the authors show how marketing can come alive when practiced by real people who make real choices.
Better Business, Global Edition + MyLab Business with Pearson eText (Package)

Better Business, Global Edition + MyLab Business with Pearson eText (Package)

Michael Solomon; Mary Poatsy; Kendall Martin

Pearson Education Limited
2018
muu
For courses in introductory business. This package includes MyLab Intro to Business. Conversational, question and answer approach to contemporary business Better Business introduces the business content students need--in a better way. By presenting the material in a stimulating, conversational, question and answer format, the text encourages students to come to class prepared to have better conversations, opening up a truly engaging classroom experience. Throughout the text, unique features illustrate positive and negative outcomes of relevant business ventures, while "Mini Chapters" focus in on key topics in business. The 5th Edition continues to feature updated social media strategies and technologies, reflecting the explosive growth of social media in the contemporary business environment. With Better Business, students and instructors have a powerful learning and teaching tool that captures the evolving issues and opportunities of business. This package includes MyLabTM Intro to Business, an online homework, tutorial, and assessment program designed to work with this text to personalize learning and improve results. With a wide range of interactive, engaging, and assignable activities, students are encouraged to actively learn and retain tough course concepts. MyLab should only be purchased when required by an instructor. Please be sure you have the correct ISBN and Course ID. Instructors, contact your Pearson rep for more information.
Marketing: Real People, Real Choices + MyLab Marketing with Pearson eText, Global Edition

Marketing: Real People, Real Choices + MyLab Marketing with Pearson eText, Global Edition

Michael Solomon; Greg Marshall; Elnora Stuart

Pearson Education Limited
2018
muu
For undergraduate Principles of Marketing courses. Real people making real choices Marketing: Real People, Real Choices is the only text to introduce marketing from the perspective of real people, who make real marketing decisions, at leading companies every day. Timely, relevant, and dynamic, this reader-friendly text shows students how marketing concepts are implemented, and what they really mean in the marketplace. The 9th Edition presents more information than ever on the core issues every marketer needs to know, including value, analytics and metrics, and ethical and sustainable marketing. And with new examples and assessments, the text helps students actively learn and retain chapter content, so they know what's happening in the world of marketing today. This package includes MyLab (TM) Marketing, an online homework, tutorial, and assessment program designed to work with this text to engage students and improve results. Within its structured environment, students practice what they learn, test their understanding, and pursue a personalized study plan that helps them better absorb course material and understand difficult concepts. MyLab should only be purchased when required by an instructor. Please be sure you have the correct ISBN and Course ID. Instructors, contact your Pearson rep for more information.
Marketing

Marketing

Michael Solomon; Greg Marshall; Elnora Stuart; Bradley Barnes; Vincent-Wayne Mitchell; Wendy Tabrizi

Pearson Education Limited
2019
nidottu
Marketing: Real People, Real Decisions is the only text to introduce marketing from the perspective of real people who make real marketing decisions at leading companies everyday. Timely, relevant, and dynamic, this reader-friendly text shows students how marketing concepts are implemented, and what they really mean in the marketplace. With this book, the authors show how marketing can come alive when practiced by real people who make real choices. The 3rd European Edition presents more information than ever on the core issues every marketer needs to know, including value, analytics and metrics, and ethical and sustainable marketing. And with new examples and assessments, the text helps students actively learn and retain chapter content, so they know what’s happening in the world of marketing today. This edition features a large number of new cases from prominent marketing academics and professionals from around Europe.
Consumer Behaviour

Consumer Behaviour

Michael Solomon; Margaret Hogg; Soren Askegaard; Gary Bamossy

Pearson Education Limited
2019
nidottu
Get into the contemporary European Consumer mindset with this industry-leading text. Consumer Behaviour: A European Perspective, 7th Edition is the latest version of this market-leading textbook, providing the most comprehensive and engaging introduction to the field in Europe and around the world. Well known for its accessible, reader-friendly writing style and contemporary approach, this textbook is ideal for Second and Third-Year Undergraduates, as well as Master's students who study relevant courses. The latest version includes new examples and case studies from the European consumer viewpoint, aiming to retain the content's character. The extensive European material also comprises a number of extra advertisements that will help you study the different theoretical characteristics of marketing applications. The book does not limit knowledge to the European market, however: it also discusses the broader global consumer scene, with American and other non-European examples illustrating various similarities and differences. Key features include: 'Marketing Opportunity', 'Marketing Pitfalls', and 'Multicultural Dimensions' Boxes throughout the text illustrate the impact of Consumer Behaviour on marketing activities.'Consumer Behaviour as I See It' Boxes feature marketing academics talking about the relevance of Consumer Behaviour issues in their everyday work.Brand new Case studies about European companies and topics offer a better insight into the world of Consumer Behaviour.New coverage of sustainable consumption and emerging technologies is integrated into the text.Extensive analysis of the new world of digital consumers, social media, and online behaviour. From theory to practice, this ultimate guide on Consumer Behaviour will support your understanding and critical thinking skills, offering the tools necessary to get into the contemporary European consumer mindset and excel in the field.
Consumer Behavior: Buying, Having, and Being, Global Edition + MyLab Marketing with Pearson eText (Package)
This title is a Pearson Global Edition. The Editorial team at Pearson has worked closely with educators around the world to include content, which is especially relevant to students outside the United States. For consumer behavior courses.This package includes MyLab.Beyond consumer behavior: How buying habits shape identityA #1 best-selling text for consumer behavior courses, Solomon's Consumer Behavior: Buying, Having, and Beingcovers what happens before, during, and after the point of purchase. It investigates how having (or not having) certain products affects our lives; specifically, how these items influence how we feel about ourselves and each other, especially in the canon of social media and the digital age. In the 13th Edition, up-to-date content reflects major marketing trends and changes that impact the study of consumer behavior. Since we are all consumers, many of the topics have both professional and personal relevance to students. This makes it easy to apply the theory outside of the classroom and maintain an edge in the fluid and evolving field of consumer behavior.Reach every student by pairing this text with Pearson MyLab MarketingMyLab (TM) is the teaching and learning platform that empowers you to reach every student. By combining trusted author content with digital tools and a flexible platform, MyLab personalizes the learning experience and improves results for each student.Pearson MyLab Marketing should only be purchased when required by an instructor. Please be sure you have the correct ISBN and Course ID. Instructors, contact your Pearson representative for more information.