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1000 tulosta hakusanalla Randy Bobbitt; Ruth Sullivan

Developing the Public Relations Campaign

Developing the Public Relations Campaign

Randy Bobbitt; Ruth Sullivan

Pearson
2013
nidottu
A practical, easy-to-follow approach to public relations Written for students taking advanced courses in public relations, the book takes a team project approach to learning about the field. The book introduces a three-step process—the PIE chart—that more accurately reflects the campaign development process used in the real world. Exercises and case studies in every chapter guide students through the development of their own public relations campaigns. This text is available in a variety of formats – print and digital. Check your favorite digital provider for your eText, including CourseSmart, Kindle, Nook, and more. To learn more about our programs, pricing options and customization, click the Choices tab. Learning Goals Upon completing this book, readers will be able to: Develop their own public relations campaigns Apply public relations skills to the real worldUnderstand how to apply communication theories to public relations
Exploring Communication Ethics

Exploring Communication Ethics

Randy Bobbitt

Routledge
2020
sidottu
Exploring Communication Ethics is a comprehensive textbook on the ethical issues facing communication professionals in today’s rapidly changing media environment.Empowering students to respond to real-world ethical dilemmas by drawing upon philosophical principles, historical background, and the ethical guidelines of major professional organizations, this book is designed to stimulate class discussion through real-world examples, case studies, and discussion problems. Students will learn how to mediate between the best interests of their employers and their responsibilities toward other parties, and to consider how economic, technological, and legal changes in their industries affect these ethical considerations.It can be used as a core textbook for undergraduate or graduate courses in communication or media ethics, and provides an ideal supplement for specialist classes in public relations, professional communication, advertising, political communication, or journalism and broadcast media.
Exploring Communication Ethics

Exploring Communication Ethics

Randy Bobbitt

Routledge
2020
nidottu
Exploring Communication Ethics is a comprehensive textbook on the ethical issues facing communication professionals in today’s rapidly changing media environment.Empowering students to respond to real-world ethical dilemmas by drawing upon philosophical principles, historical background, and the ethical guidelines of major professional organizations, this book is designed to stimulate class discussion through real-world examples, case studies, and discussion problems. Students will learn how to mediate between the best interests of their employers and their responsibilities toward other parties, and to consider how economic, technological, and legal changes in their industries affect these ethical considerations.It can be used as a core textbook for undergraduate or graduate courses in communication or media ethics, and provides an ideal supplement for specialist classes in public relations, professional communication, advertising, political communication, or journalism and broadcast media.
Lottery Wars

Lottery Wars

Randy Bobbitt

Lexington Books
2007
sidottu
Between 1986 and 2005, nearly every state in the Southeast grappled with one or more proposals for a state-run lottery. The political battles and marketing campaigns leading up to the decisions generated considerable public debate and media attention. Pro-lottery and anti-lottery groups executed costly and labor-intensive campaigns aimed at generating the involvement of the media, politicians, and voters. Using a variety of case studies, Lottery Wars examines those debates and campaigns from both theoretical and practical perspectives. Using thousands of media articles and government documents, in addition to dozens of interviews with politicians, religious leaders, and journalists who covered the campaigns, Bobbitt brings up-to-date the research on state lotteries in the Southeast United States. Accessible and journalistic in style, Lottery Wars is an ideal supplement to any political communication course.
Lottery Wars

Lottery Wars

Randy Bobbitt

Lexington Books
2007
nidottu
Between 1986 and 2005, nearly every state in the Southeast grappled with one or more proposals for a state-run lottery. The political battles and marketing campaigns leading up to the decisions generated considerable public debate and media attention. Pro-lottery and anti-lottery groups executed costly and labor-intensive campaigns aimed at generating the involvement of the media, politicians, and voters. Using a variety of case studies, Lottery Wars examines those debates and campaigns from both theoretical and practical perspectives. Using thousands of media articles and government documents, in addition to dozens of interviews with politicians, religious leaders, and journalists who covered the campaigns, Bobbitt brings up-to-date the research on state lotteries in the Southeast United States. Accessible and journalistic in style, Lottery Wars is an ideal supplement to any political communication course.
Us against Them

Us against Them

Randy Bobbitt

Lexington Books
2010
sidottu
Us against Them: The Political Culture of Talk Radio examines the phenomenon of talk radio and the role that it plays in the American political process as well as popular culture. Among the central questions addressed is a basic one regarding why people choose to listen to political talk instead of music. Do they listen to get objective information on both sides of political issues to help them make their own voting decisions, or do they seek out the hosts and content that simply validates their own beliefs? After a consideration of the history of talk radio as well as where the industry stands today in terms of audience demographics and advertiser support, Randy Bobbitt takes a theoretical look at how talk radio may or may have not impacted political issues and campaigns from the 1950s through the 2006 mid-term election, as well as the real impact of talk radio on the 2008 presidential campaign. Finally, Bobbitt considers the future of political talk radio in light of the newest threat to the First Amendment: the possible return of the Fairness Doctrine, a twentieth century law that once required broadcasters to provide politically balanced programming.
Us against Them

Us against Them

Randy Bobbitt

Lexington Books
2010
nidottu
Us against Them: The Political Culture of Talk Radio examines the phenomenon of talk radio and the role that it plays in the American political process as well as popular culture. Among the central questions addressed is a basic one regarding why people choose to listen to political talk instead of music. Do they listen to get objective information on both sides of political issues to help them make their own voting decisions, or do they seek out the hosts and content that simply validates their own beliefs? After a consideration of the history of talk radio as well as where the industry stands today in terms of audience demographics and advertiser support, Randy Bobbitt takes a theoretical look at how talk radio may or may have not impacted political issues and campaigns from the 1950s through the 2006 mid-term election, as well as the real impact of talk radio on the 2008 presidential campaign. Finally, Bobbitt considers the future of political talk radio in light of the newest threat to the First Amendment: the possible return of the Fairness Doctrine, a twentieth century law that once required broadcasters to provide politically balanced programming.
Free Speech on America's K–12 and College Campuses
Free Speech on America’s K–12 and College Campuses: Legal Cases from Barnette to Blaine covers the history of legal cases involving free speech issues on K–12 and college campuses, mostly during the fifty-year period from 1965 through 2015. While this book deals mostly with high school and college newspapers, it also covers religious issues (school prayer, distribution of religious materials, and use of school facilities for voluntary Bible study), speech codes, free speech zones, self-censorship due to political correctness, hate speech, threats of disruption and violence, and off-campus speech, including social media. Randall W. Bobbitt provides a representative sampling of cases spread across the five decades and across the subject areas listed above. Recommended for scholars of communication, education, political science, and legal studies.
Exploring Communication Law

Exploring Communication Law

Randy Bobbitt

Routledge
2017
sidottu
Exploring Communication Law, Second Edition, provides an overview of the law as it pertains to print, broadcast, and online journalism, as well as non-journalistic forms of expression. It begins by introducing students to the First Amendment in a general sense, then explores how the principles of free speech are applied in various circumstances, such as political speech, sexual expression, and K-12 and college campuses. The text also explains the fundamentals of media law in areas such as defamation, privacy, the media and the courts, confidentiality and privilege, access to information, broadcasting, and cyberspace.
Exploring Communication Law

Exploring Communication Law

Randy Bobbitt

Routledge
2017
nidottu
Exploring Communication Law, Second Edition, provides an overview of the law as it pertains to print, broadcast, and online journalism, as well as non-journalistic forms of expression. It begins by introducing students to the First Amendment in a general sense, then explores how the principles of free speech are applied in various circumstances, such as political speech, sexual expression, and K-12 and college campuses. The text also explains the fundamentals of media law in areas such as defamation, privacy, the media and the courts, confidentiality and privilege, access to information, broadcasting, and cyberspace.
Free Speech on America's K–12 and College Campuses
Free Speech on America’s K–12 and College Campuses: Legal Cases from Barnette to Blaine covers the history of legal cases involving free speech issues on K–12 and college campuses, mostly during the fifty-year period from 1965 through 2015. While this book deals mostly with high school and college newspapers, it also covers religious issues (school prayer, distribution of religious materials, and use of school facilities for voluntary Bible study), speech codes, free speech zones, self-censorship due to political correctness, hate speech, threats of disruption and violence, and off-campus speech, including social media. Randall W. Bobbitt provides a representative sampling of cases spread across the five decades and across the subject areas listed above. Recommended for scholars of communication, education, political science, and legal studies.
Controversial Books in K–12 Classrooms and Libraries

Controversial Books in K–12 Classrooms and Libraries

Randy Bobbitt

BLOOMSBURY PUBLISHING PLC
2021
nidottu
Controversial Books in K–12 Classrooms and Libraries: Challenged, Censored, and Banned analyzes the history of controversy surrounding assigned reading in K-12 classrooms and books available in school libraries. Randy Bobbitt outlines the history of book banning and controversy in the United States, stemming from 1950s conservative Cold War values of patriotism and respect for authority and ramping up through the 1960s and onward as media coverage and parental intervention into the inner workings of schools increased. The author claims that sensitive topics, including sexuality, suicide, and drug use, do not automatically imply the glorification of deviant behavior, but can be used constructively to educate students about the reality of life. Bobbitt argues that in an effort to shield children from the dangers of controversial issues, parents and administrators are depriving them of the ability to discover and debate values that are inconsistent with their own and those around them, teaching instead that avoidance of different viewpoints is the solution. Scholars of education, communication, literature, and policy will find this book especially useful.
Free Speech in the American Workplace

Free Speech in the American Workplace

Randy Bobbitt

BLOOMSBURY PUBLISHING PLC
2025
sidottu
This book examines the legal and ethical issues that can result when employees express opinions that conflict with those of their employer. It covers seven areas of employment - corporate; government (local, state, and federal); military; law enforcement; K-12 education; college professors and administrators; and sports - to look at case precedent and interrogate how technology has complicated this area of the law and employee-employer relations. Randy Bobbitt argues that, while free speech in the workplace has always been considered controversial, the phenomena of social media has coincided with a sharp increase in cases over the past decade, as disgruntled employees take to online forums to criticize their employers or express controversial opinions. By exploring these cases in both the private and public sectors, Bobbitt also highlights the difference in legal obligation to the protection of free speech between the two and demonstrates how employers in both sectors deviate from these obligations in certain cases. Scholars of communication, media law, labor law, US policy, history, and the first amendment will find this book of particular interest.
Controversial Books in K–12 Classrooms and Libraries
Afraid of the Light: Censorship of Books in K-12 Classrooms and Libraries analyzes the history of controversy surrounding assigned reading in K-12 classrooms and books available in school libraries. Randy Bobbitt outlines the history of book banning and controversy in the United States, stemming from 1950s conservative Cold War values of patriotism and respect for authority and ramping up through the 1960s and onward as media coverage and parental intervention into the inner workings of schools increased. The author claims that sensitive topics, including sexuality, suicide, and drug use, do not automatically imply the glorification of deviant behavior, but can be used constructively to educate students about the reality of life. Bobbitt argues that in an effort to shield children from the dangers of controversial issues, parents and administrators are depriving them of the ability to discover and debate values that are inconsistent with their own and those around them, teaching instead that avoidance of different viewpoints is the solution. Scholars of education, communication, literature, and policy will find this book especially useful.
Randy Travis

Randy Travis

Diane Diekman

UNIVERSITY OF ILLINOIS PRESS
2025
sidottu
Randy Travis's 1986 breakthrough put him at the forefront of Nashville's new traditionalist sound and, in the words of Garth Brooks, saved country music. The singer's warm baritone and all-time classic songs like "Forever and Ever, Amen" landed him atop the charts sixteen times. His cross-genre appeal brought a level of multiplatinum success that no country artist before him had ever achieved.Diane Diekman's biography follows the life and career of one of country music's most beloved figures. Steered from a troubled path as a teen, Travis served a long apprenticeship under manager and future wife Lib Hatcher before being rejected by the Nashville music industry as "too country." The single "On the Other Hand" and his smash debut album did away with the doubters and began a dominant four-year run that stretched into ongoing success as a recording artist, trailblazing live performer, and actor in film and television. Diekman uses dozens of interviews and in-depth research to fill in the details of Travis's pre-fame life and his enormous impact on country, popular, and gospel music. From there, she pivots to telling the story of the singer's difficult divorce from Hatcher, subsequent problems with alcohol and run-ins with the law, and the challenges he overcame in the aftermath of a devastating 2013 stroke.Informed by a wealth of new research and interviews, Randy Travis is the first in-depth biography of the country music legend.
Randy Bachman's Vinyl Tap Stories
Randy Bachman has been rolling out chart-topping songs his whole life You Ain t Seen Nothing Yet, These Eyes, American Woman, Taking Care of Business and, since 2005, treating fans to a lifetime of rock n roll stories on his hit radio show "Vinyl Tap."His approach is always fresh even the most hardcore music fans will be surprised by what they can learn from Randy. Whether he is touring around the world with Ringo Starr, jamming with Little Richard, or recording with Neil Young, music is his life and his anecdotes put you at the centre of it all. A fifty-year career in music is full of extreme highs and lows. It is also a life filled with some very colorful characters. Randy s stories are candid and always entertaining.These are his best stories. The most memorable "Vinyl Tap "moments are all here, from Randy s Guitarology 101 to his favorite songs to be played at funerals. "Randy Bachman s Vinyl Tap Stories "opens up a joyous world of rock and popular music."
Randy Wayne White's Gulf Coast Cookbook

Randy Wayne White's Gulf Coast Cookbook

Randy Wayne White; Carlene Brennen

Globe Pequot Press
2014
pokkari
Randy Wayne White's thirteen years as a full-time, light-tackle fishing guide at Tarpon Bay Marina, Sanibel Island, on Florida's Gulf Coast, inspired many of the characters and stories in his New York Times best-selling Doc Ford series. The second edition of Randy Wayne White's Gulf Coast Cookbook pairs more than 125 recipes with photos of the real Tarpon Bay and the most appetizing food-related passages from this acclaimed writer's essays and novels. The result is a veritable memoir of food and adventure, true friends and favorite characters, all in an enjoyable presentation promising satisfying food, drink-and reading.