E. Nick Maddox

Based on extensive research and consulting experience, the authors of this book affirm that an organization's managerial performance as well as an individual's own personal effectiveness can be greatly enhanced through the Use of mental imagery or visualization techniques. Mental imagery allows its practitioners to learn about management through mental as well as actual practice. It effectively generates a performance orientation in which the individual is required to rehearse specific behaviors for optimum results. The practice of mental imagery techniques are not altogether new. Their application in the field of management, however, represents a valuable innovation that will be of special interest to a wide variety of managerial professionals and the people who train them.