John A. Estrella

Learn how solopreneurs scale their automated online business by unlocking and perfecting their company's profitability. How fast can you grow your venture?Part of the trilogy for starting, scaling, and selling a business, this second book helps you discover growth blockers and implement revenue accelerators.We begin by deconstructing the value chain to optimize the end-to-end processes and clarify the focus on customer lifetime value (CLV). After that, you'll build the foundation for growth by creating a marketing war chest and building trust to increase conversions.With the critical components in place, it's time to hyper-scale your business growth. To do so, you'll need to scale paid digital advertising and incorporate affiliate marketing. To round the growth machine, you also need to invest in evergreen traffic sources.When you reach this point, you would have built an automated online business that can thrive without you while remaining profitable with sustainable rapid growth. It will be reasonably lucrative so that you can continue to let it run or sell it to another entrepreneur.Get this book to hyper-scale the growth of your digital business.

When a manager is pressed to find an agile project manager for an important client, he looks to Siwan Sero, our to-be hero. He introduces Siwan to Harry Heldenmacher, a noted agile project management consultant. Harry introduces Siwan to the PROJECT methodology and spends seven days with her to prepare.Designed to increase success, this book is for accidental and new agile project managers, beginning agile project management learners, and those exploring agile project management careers or looking for a refresher. Told in the form of a business fable, concepts are put in everyday terms and stories make it more memorable.If you are new to agile project management, the number of providers, methods, certifications, and other choices can be overwhelming. This easy-to-read book contains everything you need to get started in as short a time possible. Each chapter includes a project management tip, reading selections from the Project Management Institute's PMBOK(R) Guide and Agile Practice Guide, and additional learning resources. A set of more than a dozen ready-to-use templates is available online.Being an agile project hero is no accident ... it takes preparation Siwan crushes her assignment and launches a new chapter in her career. This is the story of the invaluable lessons Siwan learns transforming from Sero to Hero