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Kirjailija

Ken Langdon

Kirjat ja teokset yhdessä paikassa: 7 kirjaa, julkaisuja vuosilta 2002-2006, suosituimpien joukossa Investment Appraisal. Vertaile teosten hintoja ja tarkista saatavuus suomalaisista kirjakaupoista.

7 kirjaa

Kirjojen julkaisuhaarukka 2002-2006.

Understanding Accounts

Understanding Accounts

Ken Langdon; Alan Bonham

Capstone Publishing Ltd
2006
nidottu
Understanding Accounts is the fast-track route to interpreting and using financial reports. It covers the key areas of accounts, from understanding a company's strategy and financial statements to making valid comparisons between organisations. It gives examples and lessons from some of the world's most successful businesses, including Nokia and Sony Ericsson, and ideas from the smartest thinkers, including Professor Sir David Tweddie, Warren Buffet, Jim Slater and Terry Smith. It includes a glossary of the key concepts and a comprehensive resources guide. Understanding Accounts lays bare the essential techniques you need to interpret financial data and measure company performance...fast.
The 100 Greatest Sales Ideas of All Time

The 100 Greatest Sales Ideas of All Time

Ken Langdon

Capstone Publishing Ltd
2003
nidottu
At last, the secrets of the real sales wizards are revealed in this inspirational book. Here are 100 failsafe tips, techniques and ideas for driving your sales up and up and smashing your targets. The ideas are drawn from sales masters from a variety of backgrounds and sectors, providing a heady mix of the best up-to-date and original sales tactics. Series was previously exclusive to WH Smiths – very successful selling x copies – now available throughout trade and direct channels.Practical and fun to use – simple and unique format.Great advice mixed with a dash of irreverance.
Complex Sales

Complex Sales

Ken Langdon

Capstone Publishing Ltd
2003
nidottu
The sales function is the front-line of any business. Keeping up with the latest sales techniques is essential, as well as ensuring you have a motivated, incentivised and focused sales team well-versed in the basics of selling, from identifying new prospects and getting repeat business to closing the deal. This module gives essential insight into all the key sales drivers such as account management, handling complex sales, selling services, FMCG selling, customer relationships and self-development for sales people.
Account Management

Account Management

Ken Langdon

Capstone Publishing Ltd
2003
nidottu
*Fast-track route to understanding key account management and its importance to a successful and profitable business *Covers increasing the volume, profitability and predictability of key account sales, a team-based approach to account selling, planning for long-term account management and allocation of resouces *Examples and lessons using SWOT analysis on the mission statements of a number of companies from different sectors *Includes a resource section and access to a free website for insights, ideas and the best practice in account management, as well as key steps to practicing successful account management, key concepts and thinkers and an FAQ section
Business FAQs

Business FAQs

Ken Langdon; Andrew Bruce

Capstone Publishing Ltd
2002
nidottu
It is a fact of business life that most managers are promoted into their first management job with hardly any training. And if they get promoted again, guess what? The same thing happens again. Managers are basically expected to work out how to do a new job by reacting to the pressures the role puts on them. They can ask questions to begin with, of course, but by the time they have been in post for a while they find it difficult to reveal their ignorance or lack of skills to other people.So, they look for a book that:7 Is a one-stop shop, they don't want to buy a book covering each individual aspect of their work, they want it in one place Is not too academic or clever, you don't need Drucker on Globalisation when you are trying to make a decision whether or not to hire someone in the Paris office Gives hard practical advice built on experience rather than management theory Works Is accessible and easy to use Is simple and practical to implement tomorrow! 100 Business FAQ's is just that book. It gives step-by-step solutions to sensible questions such as, 'What exactly is in a strategic plan?" and 'How do you do risk assessment?'This book is not a once-only read, it will become your business bible - to be used in anger from day one and referred to throughout the rest of your careerThe book also gives practical answers to important questions such as 'How do I gain influence with my boss's boss without annoying my boss?' Answer:First make sure that your boss thinks that other people believe that your good ideas are his. Then make sure that your boss's boss knows that both your good ideas and your boss's good ideas are really yours. Remember that success has many parents while failure is an orphan.
Investment Appraisal

Investment Appraisal

Ken Langdon

Capstone Publishing Ltd
2002
nidottu
ExpressExec is a unique business resource of one hundred books. These books present the best current thinking and span the entire range of contemporary business practice. Each book gives you the key concepts behind the subject and the techniques to implement the ideas effectively, together with lessons from benchmark companies and ideas from the world's smartest thinkers. ExpressExec is organised into ten core subject areas making it easy to find the information you need: 01 Innovation 02 Enterprise 03 Strategy 04 Marketing 05 Finance 06 Operations and Technology 07 Organizations 08 Leading 09 People 10 Life and Work ExpressExec is a perfect learning solution for people who need to master the latest business thinking and practice quickly.