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Kirjailija

Lisa Harris

Kirjat ja teokset yhdessä paikassa: 31 kirjaa, julkaisuja vuosilta 1999-2025, suosituimpien joukossa The Parisian Assignment. Vertaile teosten hintoja ja tarkista saatavuus suomalaisista kirjakaupoista.

31 kirjaa

Kirjojen julkaisuhaarukka 1999-2025.

Dangerous Passage – A Novel

Dangerous Passage – A Novel

Lisa Harris

Revell, a division of Baker Publishing Group
2013
nidottu
When two Jane Does are killed on the outskirts of Atlanta, Georgia, detective and behavioral specialist Avery North discovers they share something in common--a tattoo of a magnolia on their shoulders. Suspecting a serial killer, Avery joins forces with medical examiner Jackson Bryant to solve the crimes and prevent another murder. But it doesn't take long for them to realize that there is much more to the case than meets the eye. As they venture deep into a sinister world of human trafficking, Avery and Jackson are taken to the very edge of their abilities--and their hearts.Dangerous Passage exposes a fully-realized and frightening world where every layer peeled back reveals more challenges ahead. Romantic suspense fans will be hooked from the start by Lisa Harris's first installment of the new Southern Crimes series.
Marketing the e-Business

Marketing the e-Business

Lisa Harris; Charles Dennis

Routledge
2007
sidottu
E-marketing is rapidly growing in significance and is having a direct impact upon traditional marketing strategy and operations. It requires planning and innovation to make it work, implying organisational commitment and effective management, supported by appropriate technology, process and structure.Fully updated to reflect the latest developments in e-marketing, Marketing the eBusiness, Second Edition unpicks the challenges of e-marketing for many types of business. It uses topical case studies and accompanying web material to provide an up-to-date study of effective marketing strategies. This updated edition features coverage of such emerging topics as: Mobile marketing Social networking and blogging E-segmentation Customer relationship marketing onlineProviding a new approach to the subject matter, this book analyses the benefits of e-marketing as a tool for improving efficiency and effectiveness rather than promising business revolution. Written in a student-friendly style and fully enhanced with such pedagogical features as topic maps, boxed examples and discussion questions, the book is ideal for use by students.
Marketing the e-Business

Marketing the e-Business

Lisa Harris; Charles Dennis

Routledge
2007
nidottu
E-marketing is rapidly growing in significance and is having a direct impact upon traditional marketing strategy and operations. It requires planning and innovation to make it work, implying organisational commitment and effective management, supported by appropriate technology, process and structure.Fully updated to reflect the latest developments in e-marketing, Marketing the eBusiness, Second Edition unpicks the challenges of e-marketing for many types of business. It uses topical case studies and accompanying web material to provide an up-to-date study of effective marketing strategies. This updated edition features coverage of such emerging topics as: Mobile marketing Social networking and blogging E-segmentation Customer relationship marketing onlineProviding a new approach to the subject matter, this book analyses the benefits of e-marketing as a tool for improving efficiency and effectiveness rather than promising business revolution. Written in a student-friendly style and fully enhanced with such pedagogical features as topic maps, boxed examples and discussion questions, the book is ideal for use by students.
e-Economy

e-Economy

Leslie Budd; Lisa Harris

Routledge
2004
nidottu
As dot.com became dot.bomb, the hype that surrounded the meteoric growth of the network economy has given way to realism, or even scepticism, about the potential of ICT as a source of new business models. It is now appropriate to reflect critically on the e-economy hype, and to use this as a way of looking forward to new, more realistic possibilities. Using a business and socio-economic framework, this book investigates a range of challenges for restructuring the e-economy. This framework includes operations management, human resource management, e-learning, e-retailing, e-marketing, e-government, enterprise culture and digital divide. Divided into four themes (the changing business environment, knowledge management, learning in the public domain and e-business practices within and between organizations), each chapter considers the international context and critically explores a key aspect of the e-economy. Rigorous yet still retaining the accessible format which distinguishes all the volumes in this series, this book provides a thorough critique of the prospects facing businesses in the new economy and will be of interest to anyone studying e-business/commerce.
e-Economy

e-Economy

Leslie Budd; Lisa Harris

Routledge
2004
sidottu
As dot.com became dot.bomb, the hype that surrounded the meteoric growth of the network economy has given way to realism, or even scepticism, about the potential of ICT as a source of new business models. It is now appropriate to reflect critically on the e-economy hype, and to use this as a way of looking forward to new, more realistic possibilities. Using a business and socio-economic framework, this book investigates a range of challenges for restructuring the e-economy. This framework includes operations management, human resource management, e-learning, e-retailing, e-marketing, e-government, enterprise culture and digital divide. Divided into four themes (the changing business environment, knowledge management, learning in the public domain and e-business practices within and between organizations), each chapter considers the international context and critically explores a key aspect of the e-economy. Rigorous yet still retaining the accessible format which distinguishes all the volumes in this series, this book provides a thorough critique of the prospects facing businesses in the new economy and will be of interest to anyone studying e-business/commerce.
e-Business Fundamentals

e-Business Fundamentals

Peter Eckersley; Lisa Harris; Paul Jackson

Routledge
2003
nidottu
This comprehensive textbook considers all of the key business, management and technical issues of e-Business, examining and explaining how technologies can help organizations in both the public and private sectors conduct business in new ways.After addressing the changing nature of the e-Economy and the impact of the dot.com 'bubble' of the late 1990s, Eckersley, Harris and Jackson go on to analyse key software developments and the impact these have had on organizational practices. They then outline the legal and ethical frameworks of e-Business, and consider how companies use various e-commerce tools to enter new markets. Finally, they trace the progress public sector organizations have made in adopting e-Business practice.This is an accessible, jargon-free and focused textbook that offers readers both a technical and managerial overview of the issues surrounding e-Business. It uses illustrative cases and discussion questions to help students and managers in organizations not only to familiarize themselves with e-Business but also to equip themselves with the skills to challenge and analyze the changing business environment.
e-Business Fundamentals

e-Business Fundamentals

Peter Eckersley; Lisa Harris; Paul Jackson

Routledge
2003
sidottu
This comprehensive textbook considers all of the key business, management and technical issues of e-Business, examining and explaining how technologies can help organizations in both the public and private sectors conduct business in new ways.After addressing the changing nature of the e-Economy and the impact of the dot.com 'bubble' of the late 1990s, Eckersley, Harris and Jackson go on to analyse key software developments and the impact these have had on organizational practices. They then outline the legal and ethical frameworks of e-Business, and consider how companies use various e-commerce tools to enter new markets. Finally, they trace the progress public sector organizations have made in adopting e-Business practice.This is an accessible, jargon-free and focused textbook that offers readers both a technical and managerial overview of the issues surrounding e-Business. It uses illustrative cases and discussion questions to help students and managers in organizations not only to familiarize themselves with e-Business but also to equip themselves with the skills to challenge and analyze the changing business environment.
Marketing the e-Business

Marketing the e-Business

Charles Dennis; Lisa Harris

Routledge
2002
sidottu
Since the much-hyped dot.com crash, treading the e-business path can be daunting. In these increasingly uncertain and cynical times, this useful text unpicks the challenges of e-Marketing for many types of business. It uses topical case studies and accompanying web material to provide an up-to-date study of effective marketing strategies. Topics include:*Multi-channel marketing strategies*Change Management*Lessons learned from the dot.com crash*Branding, e-Retail and relationship building*Digital divides, privacy and data security.Providing a new approach to the subject matter, this book analyses the benefits of e-Marketing as a tool for improving efficiency and effectiveness rather than business revolution. Considering the practicalities of marketing in an e-Business context, it is the first book of its kind to voice such a rigorous argument for the importance of e-Marketing, and a crucial text for anyone studying or practicing e-Business.
Marketing the e-Business

Marketing the e-Business

Charles Dennis; Lisa Harris

Routledge
2002
nidottu
Since the much-hyped dot.com crash, treading the e-business path can be daunting. In these increasingly uncertain and cynical times, this useful text unpicks the challenges of e-Marketing for many types of business. It uses topical case studies and accompanying web material to provide an up-to-date study of effective marketing strategies. Topics include:*Multi-channel marketing strategies*Change Management*Lessons learned from the dot.com crash*Branding, e-Retail and relationship building*Digital divides, privacy and data security.Providing a new approach to the subject matter, this book analyses the benefits of e-Marketing as a tool for improving efficiency and effectiveness rather than business revolution. Considering the practicalities of marketing in an e-Business context, it is the first book of its kind to voice such a rigorous argument for the importance of e-Marketing, and a crucial text for anyone studying or practicing e-Business.
Privatization and Supply Chain Management

Privatization and Supply Chain Management

Andrew Cox; Lisa Harris; David Parker

Routledge
1999
sidottu
This book brings together two of the 'hottest issues' in current management thinking: the impact of privatization on the performance and behaviour of the companies involved, and the increasingly important role of purchasing and supplier relationships. The notion that efficiency is improved with privatization is critically examined. The authors examine whether privatized organizations have recognized the importance of the procurement role and developed both their procurement functions and supplier relationships so as to enhance competitiveness. Grounded in economic theory, and providing rich case study material, this volume makes a major contribution to an increasingly important area. It will be of interest to students and researchers in economics, business and management studies.