Michael E. Raynor

The definitive books on one of the most influential business ideas of our time, disruptive innovation.His work is cited by the world's best-known thought leaders, from Steve Jobs to Malcolm Gladwell. In these classic bestsellers, innovation expert Clayton Christensen shows how even the most outstanding companies can do everything right—yet still lost market leadership. In The Innovator's Dilemma, Christensen presents his theory of disruptive innovation and explains that, no matter the industry, a successful company with established products will get pushed aside unless managers know how and when to abandon traditional business practices. In The Innovator's Solution, Christensen and his coauthor, Michael Raynor, expand on the idea of disruption, showing how companies can and should become disruptors themselves. Sharp, cogent, and provocative, these are the two books that no manager, leader, or entrepreneur should be without.

The New York Times bestseller and seminal work on disruption—for every company seeking new growth.Clayton Christensen's bestselling book, The Innovator's Dilemma, introduced the groundbreaking idea of disruptive innovation, revealing how even well-run companies can do everything right and yet still lose market leadership.In The Innovator's Solution, Clayton Christensen and Michael Raynor expand on the idea of disruption, explaining how companies can and should become disruptors themselves. Now with a foreword by innovation expert Scott Anthony, this classic work shows just how timely and relevant these ideas continue to be in today's hyper-accelerated business environment and will help anyone trying to transform their business right now.Christensen and Raynor give advice on the business decisions crucial to achieving truly disruptive growth and propose guidelines for developing your own disruptive growth engine. The authors identify the forces that cause managers to make bad decisions as they package and shape new ideas—and offer new frameworks to help create the right conditions, at the right time, for a disruption to succeed. This is a must-read for all senior managers and business leaders responsible for innovation and growth, as well as for members of their teams.Based on in-depth research and theories tested in hundreds of companies across many industries, The Innovator's Solution is a necessary addition to any innovation library—and an essential read for entrepreneurs and business builders worldwide.

Un cl sico del emprendimiento. Desde Steve Jobs hasta Jeff Bezos, la obra de Clay Christensen contin a guiando a los l deres y organizaciones m s innovadores de la actualidad. Continuaci n y remate de su obra anterior, El dilema de los innovadores, este trabajo definitivo ayudar a cualquiera que intente transformar su empresa u organizaci n.Clayton Christensen y Michael Raynor ampl an la idea de la disrupci n y explican c mo las empresas pueden y deben convertirse en disruptoras, al tiempo que muestran cu n oportunas y relevantes siguen siendo estas ideas en el vertiginoso entorno empresarial actual. Christensen y Raynor identifican las fuerzas que hacen que los gerentes tomen malas decisiones, a medida que moldean nuevas ideas y postulan marcos y condiciones para que la disrupci n tenga xito. Lectura obligada para altos directivos y l deres empresariales, as como para los miembros de sus equipos, esta obra es una pieza fundamental en cualquier biblioteca dedicada a emprendedores y creadores de negocios en todo el mundo.

An innovation classic. From Steve Jobs to Jeff Bezos, Clay Christensen's work continues to underpin today's most innovative leaders and organizations. A seminal work on disruption--for everyone confronting the growth paradox. For readers of the bestselling The Innovator's Dilemma--and beyond--this definitive work will help anyone trying to transform their business right now. In The Innovator's Solution, Clayton Christensen and Michael Raynor expand on the idea of disruption, explaining how companies can and should become disruptors themselves. This classic work shows just how timely and relevant these ideas continue to be in today's hyper-accelerated business environment. Christensen and Raynor give advice on the business decisions crucial to achieving truly disruptive growth and propose guidelines for developing your own disruptive growth engine. The authors identify the forces that cause managers to make bad decisions as they package and shape new ideas--and offer new frameworks to help create the right conditions, at the right time, for a disruption to succeed. This is a must-read for all senior managers and business leaders responsible for innovation and growth, as well as members of their teams. Based on in-depth research and theories tested in hundreds of companies across many industries, The Innovator's Solution is a necessary addition to any innovation library--and an essential read for entrepreneurs and business builders worldwide.