Ogi Ogas

Raamatu autor Susan Rogers, legendaarne plaadiprodutsent, kellest sai ajuteadlane, selgitab, miks inimesed armuvad muusikasse."Nii see kõlab" on teekond, mis avab muusika teaduslikke tagamaid ja hinge ning paljastab saladused, miks meielemmiklaulud meid liigutavad. See on ka lugu teerajajast, kes alustas tavalise helitehnikuna Los Angeleses, töötas end üles ja sai juhtivaks helirezhissööriks Prince'i albumi "Purple Rain" juures ning lõi seejärel ühe kõigi aegade edukaima naissoost produtsendina esikohahitte, nagu näiteks ansambli Barenaked Ladies "One Week".Kognitiivse neuroteaduse professor Susan Rogers juhatab lugejad muusikalise eneseteadlikkuseni. Ta selgitab, et meil kõigil on ainulaadne "kuulajaprofiil", mis põhineb aju loomuomasel reaktsioonil seitsmele põhimõõtmele, mis on esindatud igas laulus. Kas peame tähtsamaks laulusõnu või meloodiat? Kas eelistame "kaelast ülalpool" (intellektuaalselt stimuleeriv) või "kaelast allpool" (instinktiivne ja rütmiline) loodud muusikat? Olgu me maitse esoteeriline või laiatarbeline, Rogers aitab ära tunda oma muusikalist isiksust ja pakub vahendeid, millega suudame oma ainulaadset maitset kirjeldada. Nagu enamik meist, ei ole Rogers muusik, kuid ta näitab meile, et kõik võivad olla musikaalsed - piisab sellest, kui kuulame muusikat aktiivselt ja kirglikult.Lugejale muusika mõju ja aju tööd selgitavat teadust avades viib Rogers meid ka plaaditegemise telgitagustesse ning mõtestab oma eksperdikõrva abil lahti Prince'i, Frank Sinatra, Kanye Westi, Lana Del Rey ja paljude teiste artistide muusikat. Ta räägib salvestistest, mis muutsid ta elu, vastandab neid kaasautori ja tudengite lemmikutele ning julgustab mõtlema lugudest, mis on meie identiteedi jaoks määravad.Raamatu haarav ja lugejat kaasav stiil värskendab meie playlist'e, tugevdab sidet lemmikartistidega ja muudab moodust, kuidas muusikat kuulame.

Legendary record producer-turned-brain scientist explains why you fall in love with music.'Extraordinary insights about music, emotion and the brain...An instant classic' Daniel Levitin, author of This Is Your Brain on MusicThis Is What It Sounds Like is a journey into the science and soul of music. It's also the story of a musical trailblazer who began as a humble audio tech in L.A. to become Prince's chief engineer for Purple Rain and one of the most successful female record producers of all time.Now an award-winning professor of cognitive neuroscience, Dr Susan Rogers takes readers behind the scenes of record-making and leads us to musical self-awareness. She explains that everyone possesses a unique 'listener profile', shows how being musical can mean actively listening, and encourages us to think about the records that define us. Lively and illuminating, this book will refresh your playlists, deepen your connection to artists, and change the way you listen to music.'Superb... this book can show you how to be a better listener' Times Literary Supplement 'A provocative blend of studio stories and fascinating neuroscience' Alan Light, author of Let's Go Crazy: Prince and the Making of Purple Rain'Fizzing with energy and insight...a crucial addition to the canon of music must-reads' Kate Hutchinson

This Is What It Sounds Like is a journey into the science and soul of music that reveals the secrets of why your favorite songs move you. But it's also a story of a musical trailblazer who began as a humble audio tech in Los Angeles, rose to become Prince's chief engineer for Purple Rain, and then created other No. 1 hits, including Barenaked Ladies' "One Week," as one of the most successful female record producers of all time.Now an award-winning professor of cognitive neuroscience, Susan Rogers leads readers to musical self-awareness. She explains that we each possess a unique "listener profile" based on our brain's natural response to seven key dimensions of any song. Are you someone who prefers lyrics or melody? Do you like music "above the neck" (intellectually stimulating), or "below the neck" (instinctual and rhythmic)? Whether your taste is esoteric or mainstream, Rogers guides readers to recognize their musical personality, and offers language to describe one's own unique taste. Like most of us, Rogers is not a musician, but she shows that all of us can be musical--simply by being an active, passionate listener.While exploring the science of music and the brain, Rogers also takes us behind the scenes of record-making, using her insider's ear to illuminate the music of Prince, Frank Sinatra, Kanye West, Lana Del Rey, and many others. She shares records that changed her life, contrasts them with those that appeal to her coauthor and students, and encourages you to think about the records that define your own identity.Told in a lively and inclusive style, This Is What It Sounds Like will refresh your playlists, deepen your connection to your favorite artists, and change the way you listen to music.

Why do minds exist? How did mud and stone develop into beings that can experience longing, regret, love and compassion—beings that are aware of their own experience? Until recently, science offered few answers to these existential questions. Journey of the Mind is the first book to offer a unified account of the mind that explains how consciousness, language, the Self and civilisation emerged incrementally out of chaos. The journey begins three billion years ago with the emergence of the simplest possible mind, a nanoscopic archaeon, then ascends through amoebas, worms, frogs, birds, monkeys and AI, examining successively smarter ways of thinking. The authors explain the mathematical principles generating conscious experience and show how these principles led cities and democratic nations to develop new forms of consciousness—the self-aware “superminds”. Journey of the Mind concludes by contemplating a higher stage of consciousness already emerging—and the ultimate fate of all minds in the universe.

This Is What It Sounds Like is a journey into the science and soul of music that reveals the secrets of why your favorite songs move you. But it's also a story of a musical trailblazer who began as a humble audio tech in Los Angeles, rose to become Prince's chief engineer for Purple Rain, and then created other No. 1 hits, including Barenaked Ladies' "One Week," as one of the most successful female record producers of all time.Now an award-winning professor of cognitive neuroscience, Susan Rogers leads readers to musical self-awareness. She explains that we each possess a unique "listener profile" based on our brain's natural response to seven key dimensions of any song. Are you someone who prefers lyrics or melody? Do you like music "above the neck" (intellectually stimulating), or "below the neck" (instinctual and rhythmic)? Whether your taste is esoteric or mainstream, Rogers guides readers to recognize their musical personality, and offers language to describe one's own unique taste. Like most of us, Rogers is not a musician, but she shows that all of us can be musical--simply by being an active, passionate listener.While exploring the science of music and the brain, Rogers also takes us behind the scenes of record-making, using her insider's ear to illuminate the music of Prince, Frank Sinatra, Kanye West, Lana Del Rey, and many others. She shares records that changed her life, contrasts them with those that appeal to her coauthor and students, and encourages you to think about the records that define your own identity.Told in a lively and inclusive style, This Is What It Sounds Like will refresh your playlists, deepen your connection to your favorite artists, and change the way you listen to music.

Why do minds exist? How did mud and stone develop into beings that can experience longing, regret, love and compassion—beings that are aware of their own experience? Until recently, science offered few answers to these existential questions. Journey of the Mind is the first book to offer a unified account of the mind that explains how consciousness, language, the Self and civilisation emerged incrementally out of chaos. The journey begins three billion years ago with the emergence of the simplest possible mind, a nanoscopic archeon, then ascends through amoebas, worms, frogs, birds, monkeys and AI, examining successively smarter ways of thinking. The authors explain the mathematical principles generating conscious experience and show how these principles led cities and democratic nations to develop new forms of consciousness—the self-aware “superminds”. Journey of the Mind concludes by contemplating a higher stage of consciousness already emerging—and the ultimate fate of all minds in the universe.

For generations, we've been stuck with a cookie-cutter mold for success that requires us to be the same as everyone else, only better. This "standard formula" works for some people but leaves most of us feeling disengaged and frustrated. As much as we might dislike the standard formula, it seems like there's no other practical path to financial security and a fulfilling life. But what if there is? In the Dark Horse Project at the Harvard Graduate School of Education, bestselling author and acclaimed thought leader Todd Rose and neuroscientist Ogi Ogas studied women and men who achieved impressive success even though nobody saw them coming. Dark horses blaze their own trail to a life of happiness and prosperity. Yet what is so remarkable is that hidden inside their seemingly one-of-a-kind journeys are practical principles for achieving success that work for anyone, no matter who you are or what you hope to achieve. This mold-breaking approach doesn't depend on you SAT scores, who you know, or how much money you have. The secret is a mindset that can be expressed in plain English: Harness your individuality in the pursuit of fulfillment to achieve excellence. In Dark Horse, Rose and Ogas show how the four elements of the dark horse mindset empower you to consistently make the right choices that fit your unique interests, abilities, and circumstances and will guide you to a life of passion, purpose, and achievement.

"A must-read for a 'behind the scenes' look at new drug development.” —Madelyn Fernstrom, PhD, NBC News Health Editor. The surprising, behind-the-scenes story of how our medicines are discovered, told by a veteran drug hunter. The search to find medicines is as old as disease, which is to say as old as the human race. Through serendipity— by chewing, brewing, and snorting—some Neolithic souls discovered opium, alcohol, snakeroot, juniper, frankincense, and other helpful substances. Ötzi the Iceman, the five-thousand-year-old hunter frozen in the Italian Alps, was found to have whipworms in his intestines and Bronze-age medicine, a worm-killing birch fungus, knotted to his leggings. Nowadays, Big Pharma conglomerates spend billions of dollars on state-of the art laboratories staffed by PhDs to discover blockbuster drugs. Yet, despite our best efforts to engineer cures, luck, trial-and-error, risk, and ingenuity are still fundamental to medical discovery. The Drug Hunters is a colorful, fact-filled narrative history of the search for new medicines from our Neolithic forebears to the professionals of today, and from quinine and aspirin to Viagra, Prozac, and Lipitor. The chapters offer a lively tour of how new drugs are actually found, the discovery strategies, the mistakes, and the rare successes of drug hunters from the US, UK, Germany, and other nations. Dr. Donald R. Kirsch infuses the book with his own expertise and experiences from thirty-five years of drug hunting, whether searching for life-saving molecules in mudflats by Chesapeake Bay or as a chief science officer and research group leader at major pharmaceutical companies.

The surprising, behind-the-scenes story of how our medicines are discovered, told by a veteran drug hunter. The search to find medicines is as old as disease, which is to say as old as the human race. Through serendipity? by chewing, brewing, and snorting?some Neolithic souls discovered opium, alcohol, snakeroot, juniper, frankincense, and other helpful substances. Ötzi the Iceman, the five-thousand-year-old hunter frozen in the Italian Alps, was found to have whipworms in his intestines and Bronze-age medicine, a worm-killing birch fungus, knotted to his leggings. Nowadays, Big Pharma conglomerates spend billions of dollars on state-of the art laboratories staffed by PhDs to discover blockbuster drugs. Yet, despite our best efforts to engineer cures, luck, trial-and-error, risk, and ingenuity are still fundamental to medical discovery. The Drug Hunters is a colorful, fact-filled narrative history of the search for new medicines from our Neolithic forebears to the professionals of today, and from quinine and aspirin to Viagra, Prozac, and Lipitor. The chapters offer a lively tour of how new drugs are actually found, the discovery strategies, the mistakes, and the rare successes. Dr. Donald R. Kirsch infuses the book with his own expertise and experiences from thirty-five years of drug hunting, whether searching for life-saving molecules in mudflats by Chesapeake Bay or as a chief science officer and research group leader at major pharmaceutical companies.

A seminal account of the history and contemporary landscape of psychiatry

From alienists to mesmerists to shrinks: the fascinating story of psychiatry's demise and redemption in the field of medicine, by the former president of the American Psychiatric Association.In Shrinks, Jeffrey Lieberman, MD, shares the story of psychiatry's origins and the checkered history of useless or harmful treatments--including hydrotherapy, lobotomies, and primal screaming--to its rehabilitation and transformation into an evidence-based profession. A gripping and illuminating read, Shrinks reveals shocking case studies and serves as an urgent call to arms to start treating mental illness as a disease rather than a state of mind.

The book on sex in the twenty-first century“Alfred Kinsey only scratched the surface. Interviewing a mere 18,000 horny humans? Please . . . Drs. Ogas and Gaddam [offer] hot new scientific findings.”—The Washington PostWant to know what really turns your partner on? A Billion Wicked Thoughts offers the clearest picture ever of the differences between male and female sexuality and the teeming diversity of human desire. What makes men attracted to images and so predictable in their appetites? What makes the set up to a romantic evening so important for a woman? Why are women’s desires so hard to predict? Neuroscientists Ogi Ogas and Sai Gaddam reveal the mechanics of sexual relationships based on their extensive research into the mountains of new data on human behavior available in online entertainment and traffic around the world. Not since Alfred Kinsey in the 1950s has there been such a revolution in our knowledge of what is really going on in the bedroom. What Ogas and Gaddam learned, and now share, will deepen and enrich the way you, and your partner, think and talk about sex.