Patrice Seuwou

This comprehensive guide explores the fundamentals of digital business, from understanding digital business models to leveraging emerging technologies and trends.This work begins by examining the rise of digital business and the disruption it caused within traditional industries. Chapters then delve into key topics such as building a digital business strategy, designing a strong online presence, e-commerce, digital marketing, data analytics, cybersecurity and more. Written in a clear and accessible style, the author provides real-world examples to illustrate how successful companies have leveraged digital technologies to drive growth and achieve their business goals. Each chapter features case studies, learning objectives and key discussion questions to augment student learning.This new text is recommended reading for undergraduate and postgraduate students of Digital Business, Digital Marketing, and Business Analytics. It will also be valuable reading for reflective practitioners in the industry.This book is accompanied by online resources including PowerPoint slides, an instructor's manual, a test bank of questions, and worksheets for each chapter, providing instructors with the necessary tools to keep their courses up to date, engaging, and effective in preparing students for the ever-changing digital business landscape.

This comprehensive guide explores the fundamentals of digital business, from understanding digital business models to leveraging emerging technologies and trends.This work begins by examining the rise of digital business and the disruption it caused within traditional industries. Chapters then delve into key topics such as building a digital business strategy, designing a strong online presence, e-commerce, digital marketing, data analytics, cybersecurity and more. Written in a clear and accessible style, the author provides real-world examples to illustrate how successful companies have leveraged digital technologies to drive growth and achieve their business goals. Each chapter features case studies, learning objectives and key discussion questions to augment student learning.This new text is recommended reading for undergraduate and postgraduate students of Digital Business, Digital Marketing, and Business Analytics. It will also be valuable reading for reflective practitioners in the industry.This book is accompanied by online resources including PowerPoint slides, an instructor's manual, a test bank of questions, and worksheets for each chapter, providing instructors with the necessary tools to keep their courses up to date, engaging, and effective in preparing students for the ever-changing digital business landscape.

Rural Electrification poses solutions to the insuperable modern challenge of providing 24/7 electricity for populations, housing and territory located outside towns and cities. The book reviews the historical development of rural energy systems, their status quo, and the role of renewable and fossil fueled solutions in delivering electricity. It addresses core issues of energy source typologies, resource deployment, fundamental challenges and limitations, the burgeoning threat of climate change, and the role of the renewable energy transition. Chapters account for almost all forms of fuel solutions, with a focus on electrification economics, planning, and policy using the most cost-effective fuels and systems available. Novel approaches to address the challenges of rural electrification, including distributed generation systems, new management and ownership models, off-grid systems, and future energy technologies are thoroughly explored. The work concludes with a comparative assessment of different energy supply technologies and scenarios, contrasting the pros and cons of fossil fuels versus renewable energy resources to achieve the goal of comprehensive rural electrification.