Sneha Arora

Este estudo explora o greenwashing no sector da constru o, em que as empresas exageram ou deturpam as suas declara es ambientais. O seu objetivo avaliar os actuais sistemas de certifica o, compreender o comportamento dos consumidores, examinar a regulamenta o e sugerir melhorias. Ao promover a transpar ncia e a sustentabilidade, protege os consumidores e o ambiente, refor ando simultaneamente a credibilidade do sector. A hip tese que os sistemas regulamentares precisam de ser melhorados para prevenir eficazmente o greenwashing. Os objectivos incluem a identifica o de casos de greenwashing, a avalia o dos sistemas de certifica o e a compreens o das percep es dos consumidores. Centrado em edif cios de escrit rios, campus e centros comerciais, o estudo oferece recomenda es principalmente para a ndia, mas com uma vis o global. Em ltima an lise, procura expor pr ticas enganosas e defender um sector da constru o mais transparente e cred vel.

Questo studio esplora il greenwashing nel settore edilizio, dove le aziende esagerano o travisano le loro dichiarazioni ambientali. L'obiettivo valutare gli attuali sistemi di certificazione, comprendere il comportamento dei consumatori, esaminare le normative e suggerire miglioramenti. Promuovendo la trasparenza e la sostenibilit , protegge i consumatori e l'ambiente, rafforzando al contempo la credibilit del settore. L'ipotesi che i sistemi normativi debbano essere migliorati per prevenire efficacemente il greenwashing. Gli obiettivi includono l'identificazione dei casi di greenwashing, la valutazione dei sistemi di certificazione e la comprensione delle percezioni dei consumatori. Concentrandosi su edifici per uffici, campus e centri commerciali, lo studio offre raccomandazioni principalmente per l'India, ma con spunti globali. In definitiva, lo studio mira a smascherare le pratiche ingannevoli e a promuovere un'industria delle costruzioni pi trasparente e credibile.

Cette tude explore l' coblanchiment dans l'industrie du b timent, o les entreprises exag rent ou d forment leurs d clarations environnementales. Elle vise valuer les syst mes de certification actuels, comprendre le comportement des consommateurs, examiner les r glementations et proposer des am liorations. En promouvant la transparence et la durabilit , elle prot ge les consommateurs et l'environnement tout en renfor ant la cr dibilit du secteur. L'hypoth se est que les syst mes r glementaires doivent tre am lior s pour pr venir efficacement l' coblanchiment. Les objectifs comprennent l'identification des cas d' coblanchiment, l' valuation des syst mes de certification et la compr hension des perceptions des consommateurs. Ax e sur les immeubles de bureaux, les campus et les centres commerciaux, l' tude propose des recommandations principalement pour l'Inde, mais avec des perspectives globales. En fin de compte, elle vise d noncer les pratiques trompeuses et plaider en faveur d'une industrie de la construction plus transparente et plus cr dible.

Diese Studie untersucht das Greenwashing in der Baubranche, bei dem Unternehmen ihre Umweltaussagen bertreiben oder falsch darstellen. Sie zielt darauf ab, die derzeitigen Zertifizierungssysteme zu bewerten, das Verbraucherverhalten zu verstehen, Vorschriften zu pr fen und Verbesserungen vorzuschlagen. Durch die F rderung von Transparenz und Nachhaltigkeit werden Verbraucher und Umwelt gesch tzt und gleichzeitig die Glaubw rdigkeit der Branche gest rkt. Die Hypothese ist, dass die Regulierungssysteme verbessert werden m ssen, um Greenwashing wirksam zu verhindern. Zu den Zielen geh ren die Identifizierung von Greenwashing-F llen, die Bewertung von Zertifizierungssystemen und das Verst ndnis der Verbraucherwahrnehmungen. Die Studie konzentriert sich auf B rogeb ude, Universit tsgel nde und Einkaufszentren und bietet Empfehlungen vor allem f r Indien, aber auch globale Erkenntnisse. Letztlich soll die Studie betr gerische Praktiken aufdecken und f r eine transparentere und glaubw rdigere Bauindustrie eintreten.

Throughout history, architects have sought to evolve buildings from static objects into dynamic systems meeting occupants' changing demands. This inspired designs that interact with people and surroundings, incorporating movement, sound, light, wind, heat, and humidity. Responsive behavior, achieved through computation and kinetic systems, allows buildings to adapt harmoniously to surroundings while meeting user needs. This research examines kinetic architecture as a transformative future strategy. Traditional static designs often fail to meet user and environmental needs. Kinetic architecture, with movable components, responsive facades, and flexible spatial changes, offers dynamic solutions like energy optimization, user comfort enhancement, and resource utilization. Its integration advances building design, creating better living conditions and sustainable environments. Kinetic architecture's dynamic nature allows intelligent responses to changing demands, benefiting occupants and the ecosystem. This adaptability enhances the quality of life and fosters harmonious coexistence.

This study explores greenwashing in the building industry, where companies exaggerate or misrepresent their environmental claims. It aims to assess current certification systems, understand consumer behavior, examine regulations, and suggest improvements. By promoting transparency and sustainability, it protects consumers and the environment while enhancing industry credibility. The hypothesis is that regulatory systems need improvement to prevent greenwashing effectively. Objectives include identifying greenwashing instances, evaluating certification systems, and understanding consumer perceptions. Focused on office buildings, campuses, and malls, the study offers recommendations primarily for India but with global insights. Ultimately, it seeks to expose deceptive practices and advocate for a more transparent and credible construction industry.